Harley Sportster Available at Manheim's Lauderdale-Miami Auto Auction

by Staff

July 11, 2003

2 min to read

Manheim’s Lauderdale-Miami Auto Auction says it will celebrate Ford Motor Co.’s 100th anniversary and their 2002 Ford Quality Award by giving away a Harley Sportster on Aug. 21.

All Ford, Lincoln and Mercury dealers are eligible for the drawing. For every Ford Factory, FMCC, Mazda or Primus unit purchased during Lauderdale-Miami’s Tuesday, Thursday, or Friday sales until Aug. 21, a dealer will get his or her name entered in the drawing that will be held after the Ford factory sale on Aug. 21.

“All the dealers are very excited about the Harley,” said Desarae Taylor, marketing manager at Lauderdale-Miami. “It’s sitting in our showroom lobby, so the contest is getting a lot of positive attention.”

Earlier this spring, the auction says it gave away six model 2001 Ford Thunderbirds and one actual 1965 classic Thunderbird. That contest was held from April 3 to May 1, and was open to any Ford, Lincoln and Mercury dealer who purchased at least one unit from any of the three factory sales held during April and May.

The cars were presented to the winners after Joe Welch and Mark Edwards from Ford presented Lauderdale-Miami Auto Auction with the prestigious 2002 Ford Quality Award. A dinner was held before the sale with around 70 dealers in attendance.

About Manheim Auctions

Manheim Auctions says it offers services that impact every stage of a used vehicle’s life cycle. These include transaction, reconditioning and certification services, managed remarketing, end-of-lease-term management services, vehicle transportation, dealer floor planning, retail inspection and government auction services. The company also assists auto manufacturers, fleet and lease companies, banks and other financial institutions in selling their used vehicle inventories.

A wholly owned subsidiary of Cox Enterprises, Inc., Manheim Auctions has more than 32,000 employees at its 124 auctions and related businesses. Manheim is a global remarketing organization with 85 auctions in North America and additional operations in the United Kingdom, Spain, France, Australia and New Zealand.

Topics:F&I

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