WAYNE, Pa. — MaximTrak Technologies announced the launch of e-TRAK, a new digital platform that supplies F&I product providers with a turnkey solution for e-Rating, e-Contracting, e-Signature and e-Registration through the MaximTrak F&I Menu platform. e-TRAK has completed its sixth month of field operations with tens of thousands of contracts being executed and remitted to administrators and insurance carriers, according to the company.

“We are excited about the newly enhanced e-TRAK digital platform that streamlines the sales and administration process both at the dealership level but also at the administrative and insurer levels as well,” said Jim Maxim Jr., president of MaximTrak Technologies. “e-TRAK enables real-time business transactions at the point of sale and gives providers and administrators the necessary tools to streamline their business, reduce paper transactions and administrative costs, accelerate cash flows and bring to life what the industry has been talking and dreaming about for the past five years.”

The new platform enables communications between the provider and the F&I office in real-time, enables complete electronic contracting and eliminates the need for the dealership user to access multiple applications or re-enter deal data.

“Our strategy is to open up our network to other providers and enable connectivity to all parties,” Maxim said. “We have a collaborative approach and our new platform not only offers product integration to MaximTrak directly, but also through industry partnerships such as F&I Administration Solutions and the Provider Exchange Network, which is part of Open Dealer Exchange. We are expanding the range of companies we deal with in order to service our clients even better.”