Mazda Teams with ADP Dealer Services to Implement Retail Systems Strategy
The Dealer Services Group
of Automatic Data Processing, Inc. has announced that
they have been selected by Mazda North American Operations (MNAO) of
Irvine, California, to assist in implementing the MNAO "Dealer Systems
Strategy - 2003" initiative.
"We believe that DSS - 2003 will position our dealers to meet new
technology challenges in automotive retailing while potentially
reducing costs. A partner like ADP can help Mazda dealers achieve
these goals" said Jim DiMarzio, chief information officer and director
of information technology for Mazda North American Operations. "Mazda
recognizes ADP as an experienced provider of networking solutions to
the automotive retail market and welcomes their assistance in this
program."
Formally launched last month, this program developed by
MNAO in cooperation with U.S. Mazda dealers will drive business as
well as support growing consumer e-business needs. The implementation
of the dealer systems infrastructure is designed to save dealers money
and progress toward a technology-rich environment. This new technology
initiative provides Mazda dealers with control over their own
computing environments, enabling them to leverage the Internet and
e-business opportunities, and standardize computing environments to
meet automotive industry standards.
"Mazda's Dealer Systems Strategy - 2003 will greatly enhance
dealer to factory communications and allow dealers to improve
utilization of their current systems and equipment at lower costs,"
said Ron Possehl, ADP director of manufacturing consulting and
solutions. "In addition to network design, ADP will provide
comprehensive site surveys, implementation, and networking support.
This program will include Get Wired, the industry's most powerful
internet security solution with Cisco's PIX firewall."
"We are happy to be part of this major strategic initiative at
Mazda," commented Mike Sailor, ADP Vice President of Manufacturing
Consulting and Solutions. "The approach Mazda is taking should
significantly contribute to reducing dealer communication costs. Our
goal is to help Mazda dealers leverage proven technology to maximize
their profits and enhance overall dealership operations."
About Mazda North American Operations
Mazda North American Operations (MNAO) is responsible for the
sales and marketing, customer parts and services support of Mazda
vehicles in the United States and Canada. Headquartered in Irvine,
California, MNAO has more than 700 dealerships in the U.S. For more
information, visit www.mazdausa.com.
About ADP Dealer Services
ADP Dealer Services provides integrated computing solutions to
more than 16,000 automotive and truck dealers throughout the United
States, Canada and Europe. More information on ADP and ADP Dealer Services is
available via the Internet at www.dealersuite.com.
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