Power Information Network LLC, (PIN), an affiliate of J.D. Power and Associates, and Pro Tracking announced an agreement to provide automotive dealers with a Web-based sales and F&I analysis tool that they say is designed to increase productivity and help maximize profits for dealer finance and insurance departments.
PIN will power a new dealer application called PowerTrack that leverages the sales and F&I reporting capabilities of Pro Tracking software with real-time dealer transaction information electronically collected and processed by PIN.
"By integrating PIN's transaction information, which is electronically collected daily from dealerships, PowerTrack becomes a single-entry system that is not only more efficient but can take information collection and analysis to a new level," said Tim Longnecker, chief executive officer of PIN. "PowerTrack eliminates the need for antiquated and laborious handwritten logs or double entry systems that most sales and F&I departments rely on to manage their business."
In addition to organizing retail transaction logs, PowerTrack allows dealership sales and F&I departments to easily create management reports that can be compiled in relevant and insightful ways, says the company.
"Our goal has always been to give dealerships a tool that allows them to use and implement their information in ways that help to increase sales and F&I profits," said Matt Twyman, president of Pro Tracking. "This agreement takes a product that was already useful to dealers and makes it even more efficient and easy to use by eliminating the manual input from dealers and electronically putting the data to work for them."
ABOUT PIN
PIN's automotive solutions are based on the collection and analysis of daily new and used vehicle retail transaction information from more than 6,000 automotive dealerships in 26 major U.S. markets. More than 200 details from individual new-vehicle purchase transactions are aggregated, cleansed and analyzed to help dealers, manufacturers, and financial institutions better align sales, marketing and product distribution strategies. PIN's automotive solutions incorporate consumer demand and sales information to improve results in product planning, marketing, sales, and vehicle production and distribution processes for its customers including pricing, revenue management, incentives optimization, and vehicle remarketing.
ABOUT PRO TRACKING
Pro Tracking, headquartered in Dallas, has been offering software solutions to automobile dealerships since 1998. Pro Tracking says it is the premier finance and sales log automation software in the industry today, maintaining data of millions of automobile transactions for tens of thousands of automotive finance managers, sales managers and sales people throughout the United States and Canada.
ABOUT J.D. POWER AND ASSOCIATES
Headquartered in Westlake Village, Calif., J.D. Power and Associates is an ISO 9001-registered global marketing information services firm operating in key business sectors including market research, forecasting, consulting,
