FI showroom red and grey logo
MenuMENU
SearchSEARCH

Toyota Hydrogen Cars Get Boost

The company is investing in more fueling spots, participating in home-country experiments.

December 15, 2025
Toyota Hydrogen Cars Get Boost

The Toyota Mirai is one of a handful of hydrogen-powered models several major automakers are producing, though adoption has been slow due to limited fueling stations and high fuel prices.

Credit:

Toyota

2 min to read


Toyota is slowly increasing its hydrogen fuel cell vehicle efforts as its home country encourages more investment in the clean-energy source.

The Japanese automaker, sued last year by California owners of its hydrogen fuel cell Mirai car over what they say is an inadequate number of public chargers, said its North American arm is making a strategic investment in a company planning to add 92 fueling points across 38 stations in the state.

Ad Loading...

The investment in FirstElement Fuel comes as California, with the country’s biggest hydrogen fuel cell charging infrastructure in the U.S., still has only about 50 stations for light-duty vehicle fueling, according to the California Energy Commission. 

The commission doesn’t specify how many individual fueling positions the existing stations have, but the FirstElement plans would add a significant number to the existing number.

Hydrogen fuel cells convert the element’s energy to electricity. The alternative operates much more efficiently than combustion engines and produces no polluting emissions. But fueling up can be challenging due to limited public stations. 

Toyota and Hyundai have had a hydrogen fuel cell model in their lineups for years, Toyota introducing the Mirai in 2014 and Hyundai producing its Nexo crossover SUV since 2018. Toyota also introduced a hydrogen concept version of its Tacoma pickup this year, and BMW has the iX5 concept SUV. 

But adoption has been slow as battery-electric autos consumption and charging infrastructure development have gotten more government and automaker investment. Along with limited charging infrastructure, a major obstacle to hydrogen fuel cell cars is the high cost of the fuel.

Ad Loading...

Japan is investing in hydrogen energy projects, including a fleet of hydrogen-powered taxis in Tokyo and a hydrogen-powered auto dealership in Asaka. Toyota President Koji Sato, also co-chairman of the Japan Hydrogen Association, said the taxis represent “a tremendous first step with meaningful implications for large-scale social implementation.”

Company Chairman Akio Toyoda underlined its overall goal when he said recently, “I believe that it is through purposeful passion and action that we will create a future of carbon neutrality.”

LEARN MORE: Rival Automakers Developing Alt-Fuel Engines

More Industry

two men in Army uniforms looking under the hood of a car
Industryby Lauren LawrenceSeptember 10, 2026

From Military Service to Service Bay

Shifting Gears aims to alleviate the strain caused by the auto industry’s technician shortage while easing the sometimes jarring transition that veterans face after leaving the Army.

Read More →
Silver car driving down road with graphic that says “Europe Plugs In”
Showroomby Lauren LawrenceSeptember 9, 2026

European EV Sales Skyrocket

The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.

Read More →
Photo of three Ford mobile service vans parked in lot with a technician standing at the back of each
Industryby Hannah MitchellSeptember 1, 2026

Service on Wheels

More auto dealerships are offering mobile servicing for today’s convenience-minded consumers to boost business and stand out from competition, though it may not fit every store.

Read More →
Ad Loading...
Front of black car with headlights on.
IndustryAugust 31, 2026

Luxury Auto Group Sells San Diego Stores

A major U.S. luxury automotive group, O’Gara Coach, sold its rooftops in La Jolla, a coastal neighborhood in San Diego, Calif.

Read More →
Drone flying in front of blurry background.
Industryby Lauren LawrenceAugust 26, 2026

Parts Delivery Takes Flight

A Detroit auto group has launched an autonomous parts-delivery program using drone technology, thanks to a grant from Michigan’s Advanced Air Mobility Activation Fund.

Read More →
Mechanic holding a vehicle diagnostic device while standing above an open car hood
Industryby Hannah MitchellAugust 24, 2026

Recalled Vehicles Hit 5-Year High

Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.

Read More →
Ad Loading...
public electric vehicle charging station with one charger and two parking spots
Industryby Lauren LawrenceAugust 24, 2026

NY Advances Charging Infrastructure

Public EV charging in New York is getting a boost with a new program designed to help public entities cut purchase and installation costs of Level 2 charging stations.

Read More →
Cars from the rear on a Shanghai freeway
Industryby Hannah MitchellAugust 19, 2026

China as Pacesetter

Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.

Read More →
man performing maintenance under a car
Industryby Lauren LawrenceAugust 19, 2026

Find Efficiency in Fixed Ops

A new report shows how service departments can maximize their profitability through efficiency, productivity and the right tools in technicians' hands.

Read More →
Ad Loading...
Black leather with white trim back passenger seats.
Industryby Lauren LawrenceAugust 17, 2026

Closing the Seat Gap

Mass-market brand vehicle seats are outpacing luxury versions when it comes to customer satisfaction, according JD Power research.

Read More →