USAutoNews.com has expanded its service by signing an Internet and distribution agreement with ADP, the largest provider of computer management systems to automotive dealers.
Through the agreement, USAutoNews.com (USAN) will provide a private label version of its DealerWarranties.com (DW) market place to dealers. The DW Web site will be branded to the individual dealer and accessed through the dealer's Web site. Once e-commerce enabled, the dealer can quote and sell vehicle service contracts (extended warranties) to consumers who purchase cars from private parties.
These new services will be distributed through ADP's Dealer-Suite.com(TM), the Internet destination that aims to improve operational efficiency for dealers by linking them to online resources and services to help them be more competitive and profitable and accessed through the dealer's Web site.
The dealer, through its traditional advertising, could attract consumers to the dealer's Web site where the consumer could then access the dealer's private label version of DW. This new program offers a dealer more Internet traffic to their Web site, e-commerce enables their Web site and provides incremental business to the dealership, according to James Kennedy, vice president of sales and marketing for USAN.
"DealerWarranties.com opens the private party market to the dealer and gives them extra business," Kennedy said. "The opportunity for the dealer is to get profitable vehicle service contracts along with future service and parts in a market that currently sells about 15 million cars annually. Further, this offering gives the dealer a first-in-line chance to sell the consumer his or her next car."
About USAutonews.com
USAutoNews.com is focused to utilize the Internet to assist dealers to sell more cars, parts, service and warranties and to lower their operating costs. The USAutoNews.com portal currently has links to more than 23,000 automotive Web sites and aggregates news from more than 60 news sources.
USAutoNews.com exchanges include the DealerWarranties.com site that generates extended warranty prospects for the dealer, the MRO non-factory product exchange and the aftermarket exchange for accessories for dealer new and used cars.
For information regarding USAutoNews.com, visit www.USAutoNews.com.
Catalyst Capital, a Newport Beach, California-based venture management firm that serves emerging growth Internet, software and technology companies with management and capital, manages USAutoNews.com. The Catalyst Web site can be found at www.catalystcapital.com.
About ADP
ADP Dealer Services Group provides integrated computing solutions to more than 16,000 automotive and truck dealers throughout the United States, Canada and Europe.
ADP Dealer Services Group is the third largest business unit of Automatic Data Processing, Inc. ADP, with more than $6 billion in revenues and more than 500,000 clients, is one of the largest independent computer services firms in the world. More information on ADP and ADP Dealer Services Group is available at www.adp.com and www.dealersuite.com.
