OVERLAND PARK, Kan. — VinSolutions is now a certified American Honda Motor Co. approved vendor, and will provide electronic data systems to receive and report on lead activity to Honda and Acura dealers.

VinSolutions’ customer relations management (CRM) and Internet lead management (ILM) system will be providing an integrated lead management program that will have a secure connection for management of Honda to fully integrate its customer leads quickly and efficiently.

“We made enhancements to our system to ensure we met or surpassed Honda’s approved vendor standards” said Doug Kinney, CEO of VinSolutions. “This collaborative effort between VinSolutions, Honda and their dealers will ensure rapid response times and better lead maximization proficiency.”

Honda dealers who choose VinSolutions as their CRM/ILM provider will have the ability to maximize lead proficiency by receiving high-quality leads from the factory in real time, facilitating rapid response times. Using the integration capabilities between inventory, ILM and CRM systems available through VinSolutions, a dealership’s sales staff will be able to send e-mails, vehicle brochures, set appointments and schedule customer follow-up activities with ease.