LAS VEGAS — Sales trainer, industry forecaster and dealer advocate Jim Ziegler will kick off F&I and Showroom’s Industry Summit on Monday, Sept. 8, with an all-day seminar called Profit Masters. The preconference event, which normally costs $1,500 but is being offered as an add-on special for Industry Summit registrants, starts at 9:30 a.m. inside the Paris Las Vegas’ Concorde B.

Ziegler, whose Ziegler SuperSystems firm was voted the top sales training outfit by readers of Auto Dealer Monthly in the publication’s recent Dealers’ Choice Awards, will lay out a plan for increasing sales volume and customer satisfaction without sacrificing growth.

“There’s no better way to kick off this year’s Industry Summit than with Jim Ziegler and his proven approach to working a car deal,” said Gregory Arroyo, editorial director of F&I and Showroom. “This preconference event will center on maintaining profitability, and it’s geared toward general managers, sales managers, Internet department and BDC directors, and even F&I managers and directors. If you want to know how to maintain profitability, this event’s for you.”

Ziegler, who will also open the magazine’s new Dealership Sales & Technology track with a keynote address on Tuesday, Sept. 9, at 10:05 inside the Paris Las Vegas’s Concorde B, will also cover hiring, firing and training.

Industry Summit includes educational tracks for F&I, Special Finance, Used Vehicle Retailing, Dealership Sales & Technology and P&A Leadership. For more information, visit www.industrysummit.com.