FI showroom red and grey logo
MenuMENU
SearchSEARCH

Zurich Direct Underwriters Contributes $10,000 for Automotive Scholarships

Zurich, a property-casualty insurance company, announced that Zurich Direct Underwriters, its business unit with a highly specialized focus on the North American automotive industry, is extending its commitment to education and the automotive industry.

by Staff
November 9, 2007
3 min to read


Overland Park, Kan. — Zurich, a property-casualty insurance company, announced that Zurich Direct Underwriters, its business unit with a highly specialized focus on the North American automotive industry, is extending its commitment to education and the automotive industry. Zurich Direct Underwriters is working with the Global Automotive Aftermarket Symposium (GAAS) by awarding $10,000 in scholarships for those planning careers in the automotive aftermarket.



“Providing money for scholarships is one way to help ensure there are knowledgeable and well-trained professionals in the industry,” said Gerry Cecil, national director of field marketing for the Automotive Specialty Markets (ASM) division of Direct Underwriters. “We believe these scholarships will help attract new entrants into automotive aftermarket fields as well as improve the management and technical knowledge of those already working in the industry.”

Ad Loading...



The typical scholarship award amount is $1,000, but qualified applicants may be eligible for additional funding. Applicants must either be graduating high school seniors or have graduated from high school within the past two years (2006 or after). An exception to the two-year requirement can be made for those in the military or religious service.



“We are delighted that Zurich has made this substantial investment in our scholarship fund,” said Pete Kornafel, chairman of the Global Automotive Symposium Scholarship Committee. “Commitments like this from Zurich and other aftermarket companies will ensure that we are able to continue attracting the best and brightest students to join our industry.”



Cecil said Zurich’s involvement in funding educational programs for the aftermarket industry grew during the early 1990s with the creation of a separate ASM division within Direct Underwriters. ASM provides focus on automotive businesses outside of Direct Underwriters' traditional automotive dealer customers.



As a charter governor organization of the Automotive Management Institute (AMI), in the mid 1990s Direct Underwriters provided an initial monetary contribution to AMI, which offers practical business management education tailored to the automotive service industry. Cecil said ASM developed courses for AMI including a four-credit-hour course titled, “How to Purchase Business Insurance” and continues its support via participation on the AMI board of directors. During Automotive Aftermarket Industry Week, Direct Underwriters is sponsoring education and training programs for owners and managers at the Automotive Parts Remanufacturers Association's International BIG R Show.



“As an organization, Zurich is committed to ensuring the next generation of qualified employees for the automotive aftermarket,” Cecil said. “Our funding commitment to GAAS is the right thing to do to help our customers and the automotive aftermarket industry. Our goal is to increase scholarship contributions through co-sponsorships from associations and groups with whom we have solid relationships which, in turn, will prompt more candidates to seek scholarship support.”

Ad Loading...



Zurich’s Direct Underwriters business unit is contributing these funds to the Symposium Scholarship Fund. All net proceeds of GAAS are used to fund scholarships for students pursuing automotive industry careers, including technical and management training programs. Since the program began in 1996, more than 1,300 scholarships have been awarded. Information about eligibility requirements and an online application are available at http://www.automotivescholarships.com.


Topics:F&I

More F&I

Laptop computer on a desk with a notepad and pen next to it and a whiteboard in the background
Digital•by Rick McCormick•October 15, 2026

AI: Facilitator, Not Fixer, in F&I

The dealerships that thrive in the years ahead will be those that embrace technology while continuing to invest in the people who make customer interactions count.

Read More →
Headshot mockup thumbnail.
F&I•October 1, 2026

Modern Technology Objection Handling

In this video, Trent White shares how to confidently handle technology-based objections by helping customers understand the value of protection, even with modern vehicle technology.

Read More →
man standing in front of podium
F&I•by Lauren Lawrence•October 1, 2026

Consistency at Scale: Driving F&I Performance

With 75 rooftops across the Sunshine State, Morgan Auto Group has proven to Floridians that it knows a thing or two about driving performance in a competitive market. But it didn’t start at the top.

Read More →
Ad Loading...
Insurance contract signature page with black inkpen on top
F&I•by Hannah Mitchell•September 22, 2026

Gitty Up on GAP

The foundational finance-and-insurance product hasn’t kept up with the latest conditions for auto dealers. Is the time ripe?

Read More →
Easycare White paper cover See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability
Sponsored•September 8, 2026

How AI-Powered Coaching Is Transforming F&I Performance

See how AI-powered coaching can turn F&I customer conversations into actionable insights that support compliance, performance and profitability

Read More →
Assurant, Sell Value Build Trust, F&I Series, Expert Trainer Trent White
F&I•September 2, 2026

Sell Value, Build Trust

In this video, Trent White explains why selling on value, not fear, builds lasting customer trust, reduces cancellations, and drives long-term success.

Read More →
Ad Loading...
2026 StoneEagle summary
F&I•by Hannah Mitchell•August 31, 2026

F&I Sales Give Dealers First-Half Lift

Product business shored up total profits to avoid an overall revenue tanking as product penetrations held steady, StoneEagle reported.

Read More →
man with white hair and glasses delivering a speech standing next to a podium
F&I•by Lauren Lawrence•August 31, 2026

Targeted Training Drives Results

Today’s technology, instead of threatening F&I managers, can actually make them better, according to an industry veteran who’s watched market setbacks roil the unprepared.

Read More →
Man's hand holding pen over a paper document
F&I•by Justin B. Gasman•August 20, 2026

Double the Change, Double the Chance

When an F&I manager gets a customer refusal, it’s a wise move to tweak more than one thing in the product offering.

Read More →
Ad Loading...
Laptop computer, tablet, calculator and notebook on a desk
F&I•by John Tabar•August 20, 2026

Just Do It

F&I managers need training, but instead of resisting application or expecting perfection, they should improve by simply acting on what they learn.

Read More →