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Jumpstart Automotive Group says Ford Motor Company's recent Facebook unveiling of its 2011 Ford Explorer scored big with in-market car shoppers, spurring a 104 percent increase in the number of visitors to the automotive media and marketing organization's Ford Explorer pages.
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Pennsylvania’s Conicelli Autoplex touts one of the nation’s top Internet departments. Meet the three people behind this online success story.
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Dealer trainer explains why influence, not exposure, is the real power behind social-media marketing.
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izmocars, a business solutions provider for the automotive industry, released an upgraded version of its web-based iCRM system, which fully integrates social networking with an automotive customer relationship management solution.
Read More →Recent data collected by CNW Research points to social networking sites like Facebook and Twitter becoming forces to be reckoned with as used-car selling channels.
Read More →CarLocate.com, a nationwide new- and used-car search portal, added the “Socialize” page on its Website to make it easier for consumers to join in the car-buying conversation with CarLocate.com and other consumers on the site.
Read More →Next Generation Dealer Services, a dealership training firm specializing in social media, will host a series of free Webinars starting Friday, May 14, at 12 p.m. EST.
Read More →Today’s Dealer Solutions, a training and solutions provider, will present the Championship Sales and Networking Summit in Chicago on May 18-19. This event will have a split curriculum tackling issues related to sales and networking processes. Headlining the two-day event are trainers John Lane and David Johnson.
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A California dealership opens its doors to the ‘tuner’ market in an effort to drive profits. Find out how it used social media, grassroots marketing and partnerships with aftermarket companies to produce a successful, traffic-driving event.
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Dealers at the industry's annual get-together said the Internet will set the terms for the market's recovery.
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