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Advertising experts at this week's J.D. Power Western Automotive Conference discussed how dealers and automotive marketers can increase sales through multicultural marketing and media.
Read More →The Detroit News reports the prolonged government shutdown will likely negatively impact auto sales. Manufacturers report sales have not been hit hard yet, but industry experts say consumers can only take so much uncertainty.
Read More →Manufacturers attribute the drop in the SAAR to fewer selling days in September and Labor Day sales being included in August sales totals. One manufacturer attributes the drop to troubles in Washington, D.C.
Read More →Hyundai’s ‘Seal of Approval’ is the 19th OEM lead management certification for Dealertrack’s DMS CRM solution.
Read More →Year-to-date sales in May were up 7.3 percent, according to AutoData Corp., while the SAAR was up 1.36 million units from a year ago. Several manufacturers also reported record-breaking Mays.
Read More →The SAAR is up slightly vs. April of last year, and most manufacturers experienced an increase in sales during the month.
Read More →The majority of manufacturers reported an increase in sales over last March, with the exception of Mazda and Hyundai. March’s SAAR stood at 15.27 million units, up from 14.14 million units one year ago.
Read More →Just barely the majority of manufacturers saw an increase in sales in February over last year, with Mercedes-Benz and Hyundai breaking sales records for the month. Sales paced at a seasonally adjusted annual rate of 15.38 million units, according to Autodata Corp.
Read More →January's SAAR came in at 15.29 million units, Autodata reported this week. That’s up from last January’s SAAR of 13.98 million.
Read More →The vehicle information site believes Honda’s RAV4 Super Bowl ad will steal the spotlight for the second straight year. Mercedes-Benz should also be a big winner, KBB analysts predict.
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