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Overlooking past misdeeds and criminal convictions to land top-performing salespeople puts dealers at risk of losing everything when risky hires revert to old habits.
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Car buyers no longer rely on the dealership as their sole source of information about F&I products. Trainer offers seven reasons forward-thinking dealers are meeting customers in the mobile marketplace.
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Steve Ewing loves the car business, and he is willing to try any new program, tool or process that will help Atlanta’s Wade Ford keep pace with the changing demands of car buyers.
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Digital marketer says co-op marketing is outdated and ineffective, noting that the most effective brand and dealer partnerships use local advertising to drive customers into showrooms.
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Nissan Motor Acceptance Corp. became the latest captive to join AutoGravity’s digital marketplace. The captive's financing options are currently available on the firm's mobile app in California and will be available nationwide in mid-2018.
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The online retailer will introduce a series of enhancements designed to deliver higher quality leads to auto dealers and add transparency and speed to the customer experience.
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Flynn guided the company’s multi-year transformation effort. The executive is now set to replace Robert. N. Karp, who is leaving the company in December.
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The Manheim Used Vehicle Value Index reached a record high in September for the fifth consecutive month, while the SAAR rose to its highest September reading in three decades. The main driver was replacement demand caused by hurricanes Harvey and Irma.
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Veteran salesperson and trainer traces the roots of his success to his days as a door-to-door salesman.
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Top trainer lists four ways to build an interdepartmental culture that rewards customers while maximizing the opportunity for F&I product sales.
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