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FordDirect, a joint marketing services venture between Ford Motor Company and its franchised dealers, has launched a new database marketing service for Ford, Lincoln and Mercury dealers.
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Mercedes-Benz dealerships ranked highest in the 2010 Pied Piper Prospect Satisfaction Index (PSI) U.S. Auto Industry Study, which used “mystery shoppers” to measure and compare how consumers are treated when shopping.
Read More →Month-to-month retail sales did slow down, but the picture is much brighter on a year-over-year basis, with all domestic and foreign automakers reporting YOY sales increases for the first six months of 2010.
Read More →Two weeks after revealing plans to expand the Lincoln brand and enhance the customer experience, the company announced last Friday that it would provide free scheduled maintenance for customers who purchase or lease new 2010 or 2011 Lincoln vehicles this summer.
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Cal Worthington Ford may relocate from its longtime home in Long Beach, Calif., if the city can’t beat an offer from the legendary dealer’s manufacturer.
Read More →Retail auto sales continued their strong performance in April, as all domestic and foreign automakers reported increases in their sales volumes.
Read More →The city of Long Beach, Calif., is fighting to keep Cal Worthington Ford, one of the city’s 10 biggest tax revenue generators, after Ford Motor Co. offered an incentive package to relocate the 36-year-old dealership.
Read More →Ford Motor Company and its finance arm, Ford Motor Credit Company, reported first-quarter profits today, but company executives remained cautious about the auto industry’s overall recovery.
Read More →U.S. new-vehicle sales for the first quarter 2010 were 15.7 percent higher than the year-ago period, but the market continues to be on a long road to recovery, according to the latest figures from JATO Dynamics, a provider of automotive data.
Read More →Fueled by attractive incentives, U.S. automakers sold 1.07 million units in March – the best month since the federal government’s Cash for Clunkers program sent sales skyrocketing last August.
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