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Technology can only take the customer experience so far, Mercedes-Benz’s chief executive reminded attendees of the NADA Convention & Expo. He then revealed how a simple survey helped drive positive change for the German automaker.
Read More →January's SAAR came in at 15.29 million units, Autodata reported this week. That’s up from last January’s SAAR of 13.98 million.
Read More →The vehicle information site believes Honda’s RAV4 Super Bowl ad will steal the spotlight for the second straight year. Mercedes-Benz should also be a big winner, KBB analysts predict.
Read More →Carmakers reported a favorable December and year-end sales. Mercedes and BMW posted record sales for the year, while Mazda realized its best December since ’94. Volkswagen also posted its best month since 1970 and its best year since 1973.
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‘Da Man’ weighs in on Toyota’s most recent recall and those faulty sales figures reported by brands competing in the luxury category.
Read More →The annual sales rate reached its highest level this year in September, with Volkswagen realizing its best month in 40 years.
Read More →Mercedes-Benz USA followed suit with many other top OEMs, reporting solid sales gains for August.
Read More →BMW used demo sales to boost its July sales numbers in order to gain a competitive edge with Mercedes-Benz, The Wall Street Journal reported this week.
Read More →The luxury automaker is increasing its investment in U.S.-bound compacts with demand for the segment on the rise, according to J.D. Power and Associates.
Read More →While luxury cars may fit into the stereotype lifestyles of the rich and famous, TrueCar data shows there are plenty of wealthy consumers who opt to drive mainstream brands.
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