Twinner Puts American Dealers on Equal Footing with E-Commerce Giants
According to Twinner, the average dealer group can expect to increase its turn rate by 15 percent and save up to $400 per car.
According to Twinner, the average dealer group can expect to increase its turn rate by 15 percent and save up to $400 per car.
This week, Penske Automotive’s chairman said that Honda Financial Corp’s new markup cap will still allow dealers to be fairly compensated. He also noted that the dealer group has had markup caps in place for years.
Customers of Larry H. Miller Dealerships can now order vehicle parts directly through a new e-commerce platform, currently available through 20 Larry H. Miller dealership websites.
E-mail is still a powerful tool in a retailer’s customer-acquisition efforts, a new report indicates. Organic search and cost per click still lead the way, however.
'The customer is always right' is a tried-and-true retail philosophy, but the editor questions whether that holds up when it comes to Internet sales.
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