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sales

Ford Reports Healthy Q1

Sales reflect improved inventories across industry over last year.

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Active Listening Skills Improve Sales

When a salesperson engages through active listening techniques, the prospect will feel heard, valued, and respected.

The Essentials for F&I Success

In dealerships that don’t have strong owner support, there could be a breakdown between sales and F&I departments and low finance department revenue.

Eliminating Threshold Anxiety

In this video, Dwayne Wiggins with the Automotive Training Academy discusses the threshold from sales to F&I and how to ease the transition to limit customer anxiety.

Last Chance: Secure Your Spot at Compliant Summit

Included in the event registration, all attendees will be eligible to sign up and take the ACE certification exam in one of four disciplines: F&I Specialist, Sales Management Specialist, Compliance Officer, and ACE’s newest offering, Safeguards Specialist.

Trial Closes: Impact by Design

In this video, Dwayne Wiggins from the Automotive Training Academy by Assurant talks about the differences of soft and hard trial closes and how they can impact a sale.

How to Be More Effective Building and Managing Your Sales Pipeline

Sales is entrepreneurship, and your pipeline is your business — you should be reviewing and analyzing this on a regular basis to grow your business.

How to Respond to a Customer

In this video, David McKellar from the Automotive Training Academy by Assurant will discuss the difference between a statement, a question and an objection. Your ability to respond appropriately to each of these 3 responses from a customer can affect your sales results.

AutoAPR Rolls Out TestDrive+ to Move Internet Visitors Further Down the Sales Funnel and Set Appointments Automatically

Dealerships that use TestDrive+ are now able to move interested customers down the sales funnel by taking them through inventory-specific payment calculations or shop-by-payment vehicle selection, and then invite the guest to schedule their test drive virtually.

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"Voice of the Buyer" Study Reveals Different Strategies Needed to Make the Sale

If you’re trying to sell to Generation Z buyers, new data shows they have a radically different mindset from millennials and all buyers overall, requiring businesses and sales professionals to adjust tactics to close the deal.

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