Lake Success, N.Y. — DealerTrack Holdings Inc. has signed an agreement with Manheim to enhance DealerTrack's on-demand offering for dealership inventory management.
Manheim and DealerTrack have agreed that DealerTrack will provide its InventoryPro management solution to Manheim's POINT customers. Manheim will rely upon DealerTrack to provide inventory optimization product solutions to meet their customers' on-going inventory management needs. Manheim will work with DealerTrack to augment InventoryPro with features of POINT including access to Manheim Market Reports, Ad Manager and Manheim Power Search, enabling dealers to search vehicle availability at Manheim operating locations and OVE.com. The new version of the InventoryPro management solution is expected to launch in the third quarter of 2007.
Manheim will work with DealerTrack to market and sell the InventoryPro product and will assist with transitioning Manheim POINT customers to InventoryPro.
"This agreement with Manheim represents our shared goal of providing innovative tools to address the needs of DealerTrack's 22,000 active dealers and Manheim's 65,000 dealer relationships," said Mark O'Neil, chairman and chief executive officer of DealerTrack. "As used cars become a more important contributor to dealer profitability, together we can help dealers better manage their inventory through powerful analytics and highly relevant live market data."
"We are pleased to have joined another industry leader to work on these dynamic initiatives that will enable us to better serve our mutual customers," said Ralph Liniado, senior vice president of development for Manheim. "We believe this relationship will benefit our customers by bringing greater efficiency to the process of managing inventory and positively affecting their profitability."