ATLANTA – Manheim is bringing new life to Manheim Express listings by adding audio and video tags, as well as a wholesale industry first: interior 360 imaging. Now, dealers interested in buying wholesale inventory online can have the utmost confidence in their purchases by being able to hear the sound of an engine—and see more than ever before. These dynamic listings, which dealers can find in the Manheim Express app or on the Manheim.com and OVE, bring listings closer to an in-person look, enabling dealers to digitally kick the tires and make even more informed digital purchases.
“A picture may be worth 1,000 words, but audio/video files are even better. Potential buyers can see—and hear—for themselves and make even more informed purchasing decisions.”
“Dealers want as much condition information as possible before they buy, and these features combine to give them more insight than ever before,” said Derek Hansen, vice president of offsite solutions at Manheim. “Between the industry leading exterior 360 technology, moveable images and now A/V tags and interior 360s, Manheim Express offers the best multimedia capabilities of any wholesale app, so dealers can buy online with confidence.”
Audio and video tags bring the sound of vehicles to life—enabling buyers to get a fuller understanding of the engine’s condition. With these tags, dealers can see engine vibrations, more easily assess the engine condition and hear how it purrs (or doesn’t). These key pieces of information can help them determine the potential level of reconditioning needed, as well as influence purchase price.
“A picture may be worth 1,000 words, but audio/video files are even better. Potential buyers can see—and hear—for themselves and make even more informed purchasing decisions,” Hansen added.
Interior 360s bring the best-in-class Fyusion technology clients love for vehicle exteriors inside the vehicle. Now, there will be no question of what interior features are present or the condition of the seats, dash and more.
All of this exciting new functionality adds to the already robust multimedia capabilities in the Manheim Express app, where listings feature exterior 360s, a standard set of high resolution still images, as well as moveable images to show depths of dents and dings.
The audio and video tags, as well as the interior 360s, will be available on all listings completed by a Manheim Express Concierge specialist, where a highly trained expert does all of the listing legwork and consults on wholesale strategy—all for no additional cost. Sellers can request Concierge service through the app.
Since launching nationwide in July 2018, Manheim Express has quickly become the fastest growing mobile app in the wholesale industry. More than 70,000 users across approximately 18,000 dealerships have downloaded Manheim Express, and from January to December 2019, the app generated a ten-fold growth in monthly transactions.