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Troy Good and Jeff Snowden didn’t invent paintless dent repair, but they helped take it national, and their efforts have paid off for dealers in hail-prone states from North Dakota to Florida.
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Compliance expert lists four steps dealers and F&I professionals can take to fill the gaps in your documentation process and prepare your dealership for regulatory inquests.
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NADA chairman and Michigan dealer Wes Lutz takes the association’s helm during a time of transition and conflict at the factory, retail and legislative levels.
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Dealer compliance expert offers a crash course in detecting and preventing identity theft by fake car buyers and unprincipled employees.
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Digital marketer says co-op marketing is outdated and ineffective, noting that the most effective brand and dealer partnerships use local advertising to drive customers into showrooms.
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Hiring expert says talent scouts can learn a lot from online dating profiles. He explains how to punch up your job ads to tell the dealership’s story and create genuine excitement among job-seekers.
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Dealer experts list 10 leadership principles that, if embraced, will prevent an organization from becoming another corporate dinosaur.
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Successful anti-harassment training requires dealers to acknowledge that some employees simply don’t see the point.
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A web-savvy sales manager made a sweet deal that went sour when the ‘buyer’ turned out to be a sophisticated online scammer.
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Marketing expert offers a three-point plan for capturing and engaging service-bound customers in today’s highly competitive environment.
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