Mad Marv
Marv is no industry insider. He’s an actual F&I manager with more than 20 years of experience. Get his from-the-trenches take on the industry every month at fi-magazine.com.
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SEARCHMENUSEARCHMarv is no industry insider. He’s an actual F&I manager with more than 20 years of experience. Get his from-the-trenches take on the industry every month at fi-magazine.com.
His Madness opens up with a few thoughts on rehashing deals, then offers tips on how to get the right call the first time.
Read More →His Madness recounts a little history lesson before offering a primer for snuffing out bad habits and making positive changes.
Read More →When His Madness asked his F&I friends to provide some words of wisdom to F&I newbies, he found a few nuggets of advice for grizzled vets as well.
Read More →His Madness lays down a good argument — and some great pitch material — for the value of adding a service contract to a vehicle purchase.
Read More →His Madness offers a little pep talk to remind F&I pros that if anybody has reason to be afraid of making a wrong turn, it shouldn’t be you.
Read More →The debate at this year’s Industry Summit didn’t change His Madness’ opinion about the mobile menu. But he says there is one thing software makers can do that would.
Read More →