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The new platform uses real transaction data and artificial intelligence-driven insights to help car dealerships improve consistency and performance.
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Once the king of the car-buying process, dealers are under attack in today’s Digital Age. Industry insiders believe auto finance sources hold the key to restoring order.
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Hyundai is looking to modernize the car-shopping experience with this week's launch of Shopper Assurance in Miami, Orlando, Fla., Dallas, and Houston. The program, which will be rolled out nationally in 2018, is designed to make purchasing a vehicle easier, faster, and worry-free, officials said.
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Maserati North America has selected Affinitiv as its exclusive aftersales marketing provider for the OEM’s LUX owner retention program.
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Cox Automotive has promoted Patrick Brennan to the role of senior vice president of marketplace for the company’s Inventory Solutions Group.
Read More →LotLinx has launched an invitation-only campaign to take its proprietary TURN artificial intelligence platform north of the border.
Read More →New Florida locations open inside Adesa Auction in Sanford and Manheim in Orlando are expected to increase buy/sell volume by more than 40% and create a unique remarketing model.
Read More →A new partnership combines CarStory’s artificial intelligence-based insights with Flick Fusion’s video marketing platform.
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Through the collaboration, dealers using CDK websites will gain exposure for their inventory as well as high-quality leads from CarGurus.com. CDK will also leverage the online automotive marketplace’s anonymized, aggregated data in its suite of automotive digital marketing solutions.
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Ford CEO Jim Hackett said on Tuesday the automaker plans to reduce engineering costs by 50% through 2022. Ford will also shift investment into trucks and electrified vehicles, and reduce costs and investment in sedans and internal combustion engines.
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PERQ’s latest Car Buyer Insights Report upends preconceived assumptions about customers, finding that the majority of website visitors are not in the ‘buy’ phase and phone calls are their least desired method of contact.
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