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As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
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Clarivoy’s new three-in-one lead-generation suite was designed to turn anonymous dealer website shoppers into named shoppers.
Read More →Vboost now allows dealers to customize their marketing messages with licensed music that suits each customer’s tastes.
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Expert shares advice for dealers whose marketing technology stacks have failed to meet your customers’ growing expectations.
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Digital Air Strike released the results of its seventh annual Automotive Social Media & Industry Trends Study, which includes input from more than 4,000 car buyers and service department customers.
Read More →Spireon’s NSpire platform was named Innovation of the Year in the 10th annual Golden Bridge Awards, adding to a string of recent honors.
Read More →Twenty-year industry veteran Dan Crowley has joined Auto/Mate Dealership Systems as Southeast regional sales manager.
Read More →Quantech Software and Think Cards have partnered to offer Canadian dealers an integrated driver’s license scanning app.
Read More →automotiveMastermind has promoted Christopher Clement vice president of strategic partnerships and Giorgia Favaretto-Illig vice president of marketing.
Read More →New York-based Greenbriar Equity Group has acquired Spireon Inc. from Bertram Capital.
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A Cox Automotive survey found that dealers are even more certain than consumers that emerging trends will reduce vehicle sales, but few believe mobility will bring about the end of the current auto retail model.
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