Bonita Springs Mitsubishi Owners Acquire Second Mitsubishi Store in Florida
The owners of Florida's Bonita Springs Mitsubishi have acquired Fort Myers Mitsubishi, the company announced today. With this purchase, owners Jeff Johnson and Bill Doraty hope to replicate the success of their Bonita Springs store, which cracked the Top 25 sales list for Mitsubishi dealerships nationwide.
FORT MYERS, Fla. — The owners of Bonita Springs Mitsubishi have acquired a second store in the area, Fort Myers Mitsubishi, the company announced today. With this purchase, owners Jeff Johnson and Bill Doraty hope the success of their Bonita Springs store.
The Bonita Springs store, which has been in operation for less than four months, has already cracked the Top 25 sales list for all Mitsubishi dealerships nationwide.
“We believe we have tapped into a very good market for our type of automobiles,” said Johnson. “Mitsubishi is a hot brand right now in the car business. Nissan just acquired a major stake in the company. They believe in their cars and so do we — or we wouldn’t have made the decision to make the investment into a second dealership.”
That decision to purchase the Fort Myers dealership, the announcement noted, is expected to strengthen the dealers’ presence in Southwest Florida and enlarge their footprint throughout Fort Myers, Bonita Springs, Naples, Cape Coral, Lehigh Acres, Estero, Immokalee, Marco Island and Punta Gorda.
Financial terms of the transaction were not disclosed.
More Auto Finance

July Was Hot for Auto Borrowers
Credit proved readily available for many, but most loans left buyers in negative territory, Cox Automotive said.
Read More →
Dealer Lender Preferences Revealed
When lenders provide consistent, fast service, their overall satisfaction scores with dealers greatly improve, according to JD Power research.
Read More →
Auto Refi Savings Surge
Consumers with 84-month auto loan terms who refinanced saved the most on monthly payments, according to a new report by auto refinancing provider Caribou.
Read More →
Subaru Enters Lending Business
The automaker follows other brands in adding captive financing in the U.S., and says the move will strengthen its position here.
Read More →
Positive Equity Reaches Record High
Mainstream vehicle owners who bought a car seven years ago are likely to have positive equity when trading in for a new vehicle, according to second-quarter Edmunds data.
Read More →
Dealerships Are Paying the Price for Extended Car Loans
Growing negative-equity scenarios mean such lengthy terms should be addressed in a forward-looking way to make them work for the dealer and the consumer down the road.
Read More →
Trade-Ins in Negative Equity Reach New Heights
As such trade-ins rise in frequency, so do monthly loan payment amounts and interest rates, according to second-quarter data compiled by Edmunds.
Read More →
Auto Credit Plentiful
June numbers show lenders are readily granting access, including to risky borrowers, as consumers leverage themselves to take on high prices.
Read More →
Automotive Consumers Sink Further in Debt
Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.
Read More →
Porsche Financial Services Shifts Structure
After 36 years with Porsche, the Financial Services Chief Financial Officer Konrad Riedl is retiring, and the department is realigning its management structure.
Read More →