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"F&I Rewards" Offered to GM Dealers for Service Contract Sales

by Staff
April 2, 2001
5 min to read


The 2001 GM Protection Plan (GMPP) incentive programs have been announced, with opportunities to earn rewards for sales performance.


The F&I Rewards program features the new F&I Rewards MasterCard® which rewards dealerships for GMPP and Mechanical Repair Protection (MRP) service contract sales. Dealers are required to enroll to participate in this program.

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Beginning April 1, 2001, dealerships earn five award dollars ($5) for every eligible GMPP & MRP service contract sold (SmartCare is excluded). Once a dealerships earns 250 award dollars ($250) they can order an F&I Rewards debit card which is accepted wherever Master Card is accepted, according to GM spokesperson Susan Arbelaez.


Dealerships will be able to issue debit cards to more than one recipient as long as the minimum $250 qualifier is met for each new card ordered.


The program lasts through Dec. 31, 2001. Eligible GM Protection Products accepted and processed through December 31, 2001 will be counted towards the F&I Rewards total.


Only GM dealerships are eligible to participate in the F&I Rewards program, according to Arbelaez.


All GM dealerships must enroll to participate in this incentive program. Dealerships must enroll by June 30, 2001, to be eligible to receive retroactive earnings from April 1, 2001. Dealerships enrolling after June 30, 2001, will be eligible to receive earnings from the date of enrollment.

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For security purposes, all dealerships will select a unique Personal Identification Number (PIN) during the program enrollment process. This number will serve as official and exclusive authorization for ordering F&I Rewards Debit Cards. Dealerships are responsible for controlling the use of this PIN, according to Arbelaez.


All enrollments for this program will be done on-line at www.reachforrewards.com.


The following information will be required:


• Division Dealer Code


• Dealership/Dealer Principal FID Number

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• Authorizing Name


• Dealership Name


• Dealership Address


• Dealership Phone/Fax


• Dealership E-mail address

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• Personal Identification Number (PIN)


• Dealership earnings will appear on the Web site the month following enrollment


Criteria


Dealerships will earn five (5) F&I Reward Dollars for each eligible GMPP and MRP product sold during the program period.


F&I Reward Dollars will be calculated for eligible GMPP and MRP sales with plan effective dates between April 1, 2001, and December 31, 2001, and accepted and processed.

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Qualifiers


All service contract sales are net of flat cancellations.


Dealerships must be in good standing with GM, GMAC, MIC, and actively merchandising GM Protection Products.


Exceptions


The following GM Protection Products are not eligible for this program:

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• SmartCare maintenance contracts


• Contracts that are 3/3 and other plans categorized as warranties or limited warranties


• Plans paid for by GM or by one of its marketing divisions or subsidiaries, and Saturn Service Plans


• GM Certified Used Vehicle Limited Warranty plans (upgrades do qualify)


Reward Dollar Redemption

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Once a minimum amount of $250 is accrued, authorized dealership personnel can use the Web site to issue an F&I Rewards Debit Card.


The F&I Rewards Debit Card is accepted at over 19 million locations worldwide, wherever MasterCard® is accepted.


F&I Rewards Debit Cards cannot be used at ATMs or for cash advances.


No awards will be issued in lieu of the F&I Rewards Debit Card.


Earnings issued on all 2001 F&I Rewards Debit Cards will expire April 30, 2004.

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The dealership is eligible to earn F&I Rewards Debit Cards under the rules of the 2001 F&I Rewards program. F&I Rewards earnings are income to the dealership. GM will issue a 1099-MISC to all unincorporated dealerships reporting the value of the F&I Rewards earned by the dealership during the year. Dealerships will receive a year-end statement from GM reflecting the value of all F&I Rewards earned by the Dealership during the year. Any further reporting requirements associated with the subsequent award of the F&I Rewards Debit Cards by a dealership to its personnel are the responsibility of the dealership.


Liability for Federal, State, and other taxes is the responsibility of the dealership.


F&I Rewards Debit Card recipients will be able to view their individual statement of earnings and redemptions on-line at www.reachforrewards.com.


All dealerships will be able to view their earnings balance and card issuance on-line at www.reachforrewards.com.


A year-end final statement of account reflecting F&I Rewards Debit Card earnings will be available through the Web site after the close of the calendar year.

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All reporting will be available only via the Web site.


General Motors/GMAC reserve the right to make final interpretations of the program rules.


F&I Rewards Debit Card Ordering


Authorized dealership personnel will be able to order cards for individuals through the Web site www.reachforrewards.com. A PIN will be required. Dealerships may call Program Headquarters if they wish to change their Personal Identification Number (PIN).


The following information will be asked for when ordering: F&I Rewards Debit Card recipient name, title, Social Security number, home address and dollar amount allocation for each recipient.

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A minimum amount of $250 is needed before a new card will be issued. Once a card has been issued, any value thereafter can be added to an existing card.


Cards may be issued to more than one recipient at a time and in different values as long as the minimum $250 qualifier is met for each new card ordered.


At the time of ordering, a confirmation certificate can be printed so the dealer principal can present it to the recipient.


New card recipients will receive their F&I Rewards Debit Card approximately 10 to 14 business days from the day the order is placed.


If a card has already been issued to a participant, the existing card will be reloaded and funds will be available in approximately 7 to 10 business days from the day the order is placed.

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Questions regarding earnings or existing card balances can be answered by contacting Program Headquarters at 1-800-873-8528 or via e-mail at info@reachforrewards.com.


All F&I Rewards Debit Card recipients must be current employees of the dealership at the time cards are ordered.


Once the authorized dealership personnel orders an F&I Rewards Debit Card, or reloads a card, funds cannot be placed back into the dealership account.


Program Headquarters


For inquiries, information or assistance, Program Headquarters can be reached at 1-800-873-8528 between 9:00 a.m. and 5:30 p.m. ET, Monday through Friday, via e-mail at info@reachforrewards.com, or on the Internet at www.reachforrewards.com.

Topics:F&I

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