In recognition of Auto Service Professionals Month in June, the National Institute for Automotive Service Excellence has made available free, downloadable communications materials and creative assets to help industry organizations support the observance.

Designed as a one-stop web portal, the online ASE Tool Kit gives repair shops, parts suppliers and industry organizations access to ASE marketing assets for use in their own communications. A special ASPM section that includes logos, email and press release templates, social media and infographics, plus posters, handouts and other digital assets is included in the web-based tool kit.

“Taking the opportunity to celebrate June as Automotive Service Professionals Month and really thanking your employees goes a long way to making them feel valued,” said ASE President and CEO Dave Johnson. “Some ways to do this are to highlight each employee in your advertising or social media outreach, which we have the tools to help you do that. Our goal with Automotive Service Professionals Month is to bring recognition and awareness to these outstanding individuals.”

To view the ASE tool kit, visit the organization's web page. For questions or more information, email marketing@ase.com.