PRIMUS Financial Services president and chief operating officer Andy Menzyk has named Michel St. Francois to the new position of president, PRIMUS Canada and named Liliane DuBois manager of the PRIMUS Ottawa branch, effective immediately.
St. Francois will be responsible for brand relations and operations in Canada in addition to continuing some current duties. He was previously executive vice president, brand management for PRIMUS. DuBois was previously vice president of PRIMUS Canada and will direct dealer relations and lending at the Ottawa branch.
"Michel has years of experience working with manufacturers and a deep understanding of the market while Liliane brings tremendous leadership to our largest Canadian branch," Menzyk said. "Michel will work directly with manufacturers and will continue to report to me. These changes streamline our organization bringing our senior managers even closer to Canada's automotive dealers and manufacturers."
A native of Knowlton, Quebec, St. Francois attended Laval University and College Ste Foy, both in Ste Foy, Quebec. He joined Ford Credit Canada in 1976 and served in numerous functions in Canada and was the first vice president for PRIMUS Canada. Foreign service assignments took him to France as managing director of Ford Credit and to the U.S.A. as vice president Mazda brand and later as PRIMUS' executive vice president of brand management. St. Francois plans to relocate to PRIMUS' Canadian headquarters in Oakville, Ontario.
A graduate of McGill University, DuBois earned a degree in finance and marketing. She began her career with Ford Credit as a customer service representative in Montreal in 1987. She has since held a series of increasingly responsible positions with Ford Credit Canada and PRIMUS Canada.
About PRIMUS Financial Services
PRIMUS Financial Services, a division of Ford Credit, has been serving the automotive industry since 1990.
From its headquarters in Franklin, Tenn., and its 37 North American offices, PRIMUS serves more than one million customers and has more than $20 billion in retail, lease and wholesale receivables.
