Report Finds Year-End F&I Strength
Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Front-end margins fell to their lowest level since January 2022 at $279 per deal, and F&I offices set an all-time monthly record for profit per vehicle retailed in November at $2,025, StoneEagle reported.
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StoneEagle’s fourth-quarter StoneEagleDATA F&I Benchmark Report reveals strong finance-and-insurance results for not just the end of 2025 but for the year as a whole.
Front-end margins fell to their lowest level since January 2022 at $279 per deal, according to the report. And F&I offices set an all-time monthly record for profit per-vehicle retailed in November at $2,025. Average F&I income per dealer rose more than 8% year-over-year, and in the fourth quarter F&I offices had the highest quarterly average F&I PVR of the year at $1,995.
“2025 had plenty of noise — tariff concerns, rate concerns and affordability pressure — but when you zoom out, the data tells a clear story,” said StoneEagle CEO Cindy Allen.
“Even with a flat engine from a deal-count perspective, products per deal increased, PVR reached an all-time high, and F&I income per dealer moved up year over year. I call that a pretty good year, with F&I serving as the foundation of dealership profitability.”
Deal volume ebbed and flowed throughout the year, spiking in March and late summer as U.S. trade tariff hikes and the end of the federal electric-vehicle tax credit loomed on the horizon. But the end of the year showed a more typical pattern, and total gross per year dropped over 6% year-over-year, closing out at $2,253, according to the report.
While deal volume fluctuated throughout the year, product performance remained steady. Service contracts and guaranteed asset protection strengthened into the fourth quarter, service contracts reaching 46% in November and gap peaking at 40%.
About one-third of product-driven F&I income came in ancillary categories, reinforcing a balanced revenue structure for the year, StoneEagle said.
Paint-and-fabric protection averaged 20% in the fourth quarter, consistent with the third quarter and year-over-year.
Prepaid maintenance rose to 17%, up from the third quarter and year-over-year.
Tire-and-wheel protection averaged 10%, consistent with the third quarter and year-over-year.
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