FI showroom red and grey logo
MenuMENU
SearchSEARCH

Ron Tonkin Dealerships Sold to Gee Automotive

With the two groups selling a combined 38,771 vehicles in 2015, the acquisition creates one of the nation’s Top 50 dealer groups and the one of the largest dealer groups on the West Coast. The Tonkin name will remain on all of the group's 21 dealerships, and the brand will continue to grow and expand in the Portland area, officials said.

by Staff
December 14, 2016
Ron Tonkin Dealerships Sold to Gee Automotive

 

2 min to read


SPOKANE, Wash. — Ron Tonkin Dealerships have been sold. Portland’s largest dealer groups and one of its oldest was acquired by Gee Automotive Co., a regional group with locations through the Pacific Northwest. Terms of the dealer weren’t disclosed

With the two groups selling a combined 38,771 vehicles in 2015, the acquisition creates one of the nation’s Top 50 dealer groups and the one of the largest dealer groups on the West Coast. The Tonkin name will remain on all of the group's dealerships, and its brand will continue to grow and expand in the Portland area, officials said.

Ad Loading...

A spokesperson for Gee Automotive said the Tonkins will retain their Ferrari and Maserati dealership. The location was the first U.S.-based Ferrari dealership when the Tonkins opened its doors in 1966.

“This acquisition unites two family-based businesses with common core values,” said CEO and Dealer Principal Ryan Gee. “Since our founding in 1983, the common theme in all Gee Automotive operations has been ‘families serving families’ — a value shared by the Tonkin family, which has been providing Portland families with cars for more than 50 years.”

The Tonkin dealerships were founded in 1966 by the late Ron Tonkin, known throughout the industry for pushing back against overbearing automakers when he served as chairman of the National Automobile Dealers Association in 1989. His son Ed also served as NADA chairman in 2010. He served as co-president of the dealer group, which operates 21 dealerships in the Portland area, along with his brother Brad.

“Under Gee ownership, the trusted Tonkin brand, service and community commitment will continue — and all Tonkin employees’ jobs, pay and benefits are secure,” said Tonkin. “Our top priority throughout this strategic business decision was to ensure Tonkin employee retention, well-being and opportunity. Our family is confident that Gee will be a good steward of our employees and corporate culture and we are excited to continue to grow under their leadership.”

Brad Tonkin will remain with the company and serve as platform president, officials said. “I am excited to help shape the future of the Tonkin brand under Gee’s leadership,” said Brad Tonkin. “Through a truly collaborative approach anchored by our core values, I anticipate a seamless transition and one that will yield tremendous growth for Tonkin.”

Ad Loading...

Instrumental in the sale were Kerrigan Advisors, Moss Adams, Dixon Hughes Goodman LLP, Tonkon Torp LLP, Goodwin Procter LLP, and Randall Danskin PS. 

More Auto Finance

Tiny toy car in front of small stacks of coins
Auto Financeby Hannah MitchellAugust 5, 2026

Subaru Enters Lending Business

The automaker follows other brands in adding captive financing in the U.S., and says the move will strengthen its position here.

Read More →
Man climbing ladder in front of mountain landscape.
Auto Financeby Lauren LawrenceAugust 3, 2026

Positive Equity Reaches Record High

Mainstream vehicle owners who bought a car seven years ago are likely to have positive equity when trading in for a new vehicle, according to second-quarter Edmunds data.

Read More →
Photo of document next to calculator and inkpen
Auto FinanceJuly 20, 2026

Dealerships Are Paying the Price for Extended Car Loans

Growing negative-equity scenarios mean such lengthy terms should be addressed in a forward-looking way to make them work for the dealer and the consumer down the road.

Read More →
Ad Loading...
silver car in background with hand in front holding out a set of keys, Trade-In Trouble, F&I and Showroom
Auto Financeby Lauren LawrenceJuly 20, 2026

Trade-Ins in Negative Equity Reach New Heights

As such trade-ins rise in frequency, so do monthly loan payment amounts and interest rates, according to second-quarter data compiled by Edmunds.

Read More →
Two men in suit jackets shaking hands in front of a new-looking white vehicle
Auto Financeby Hannah MitchellJuly 15, 2026

Auto Credit Plentiful

June numbers show lenders are readily granting access, including to risky borrowers, as consumers leverage themselves to take on high prices.

Read More →
Woman's hands holding an wallet empty of cash
Auto Financeby Hannah MitchellJuly 1, 2026

Automotive Consumers Sink Further in Debt

Most financing metrics hit records in the second quarter as more buyers locked themselves into long terms and high monthly payments.

Read More →
Ad Loading...
Three men smiling for headshots
Auto Financeby Lauren LawrenceJuly 1, 2026

Porsche Financial Services Shifts Structure

After 36 years with Porsche, the Financial Services Chief Financial Officer Konrad Riedl is retiring, and the department is realigning its management structure.

Read More →
$100 bill and magnifying glass on top of paper that says insurance policy terms and conditions.
F&Iby Lauren LawrenceJune 29, 2026

Tariffs Could Raise Insurance Premiums

As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.

Read More →
Red toy car sitting on top of coins.
Auto Financeby Lauren LawrenceJune 24, 2026

Smaller Loans, Longer Terms

The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.

Read More →
Ad Loading...
Photo of man holding a car key
Auto Financeby Hannah MitchellJune 17, 2026

New Cars a Tad More Affordable

May averages show that combined circumstances gave auto consumers slightly better buying power for the month, though average prices were up year-over-year.

Read More →