FI showroom red and grey logo
MenuMENU
SearchSEARCH

Texas Dealerships Rebranded After Sale

The Norm Reeves group of stores had owned the three rooftops in the greater Dallas-Fort Worth metro area that now operate under a homegrown group’s signature.

August 3, 2026
Photo of the exterior of a recently purchased Mazda car dealership with cars for sale parked in front

A Mazda dealership is one of the three stores sold in the recently completed transaction. All were rebranded to the Clay Cooley group signature.

Credit:

Clay Cooley Mazda


1 min to read


A growing Texas-based automotive group picked up three Norm Reeves-branded dealerships in a recently completed transaction.

The deal, brokered for seller The CAR Group by Pinnacle Mergers & Acquisitions, adds to the diverse stable of stores operated by Clay Cooley Auto Group.

Ad Loading...

The buyer renamed the Irving, Texas, Genesis, Hyundai and Mazda dealerships to reflect the Clay Cooley brand.

The CAR Group, which still owns and operates stores under the Norm Reeves brand in California, Florida and Texas, seemed to characterize the sale of the three Texas stores as a strategic market move.

“Over 30 years of experience in the retail automotive industry has taught us that growth over time comes from matching knowledge of markets to our long-term vision,” said CEO Taylor Conant in a press release on the transaction.

Clay Cooley, namesake president of the Clay Cooley group, said the newly acquired stores increase the group’s value proposition. “These are exceptional dealerships with strong teams and loyal customer bases.”

His group, nearing its 30th anniversary, now has more than 25 dealerships in its fold, while the Texas sale leaves the CAR Group with just under 20 locations.

Ad Loading...

More Industry

Toy car in front of four stacks of coins with wooden arrow showing increase.
Industryby Lauren LawrenceSeptember 16, 2026

Vehicle Ownership Costs Rising

Fuel prices, car prices and depreciation are all factors for new vehicles, and this year’s average annual numbers are up with the inclusion of electrics and hybrids.

Read More →
red Toyota logo on front of white dealership
Industryby Lauren LawrenceSeptember 14, 2026

Toyota Tops Longevity List

Toyota, Lexus, Honda and Acura came out on top in iSeeCars’ latest longest-lasting car brand study, all eclipsing the overall average chance of reaching 250,000 miles.

Read More →
two men in Army uniforms looking under the hood of a car
Industryby Lauren LawrenceSeptember 10, 2026

From Military Service to Service Bay

Shifting Gears aims to alleviate the strain caused by the auto industry’s technician shortage while easing the sometimes jarring transition that veterans face after leaving the Army.

Read More →
Ad Loading...
Silver car driving down road with graphic that says “Europe Plugs In”
Showroomby Lauren LawrenceSeptember 9, 2026

European EV Sales Skyrocket

The EV market on the continent held strong in July with almost 25% of new-car sales being fully electric units, a stark contrast to the U.S., where EV sales declined about 42%.

Read More →
Photo of three Ford mobile service vans parked in lot with a technician standing at the back of each
Industryby Hannah MitchellSeptember 1, 2026

Service on Wheels

More auto dealerships are offering mobile servicing for today’s convenience-minded consumers to boost business and stand out from competition, though it may not fit every store.

Read More →
Front of black car with headlights on.
IndustryAugust 31, 2026

Luxury Auto Group Sells San Diego Stores

A major U.S. luxury automotive group, O’Gara Coach, sold its rooftops in La Jolla, a coastal neighborhood in San Diego, Calif.

Read More →
Ad Loading...
Drone flying in front of blurry background.
Industryby Lauren LawrenceAugust 26, 2026

Parts Delivery Takes Flight

A Detroit auto group has launched an autonomous parts-delivery program using drone technology, thanks to a grant from Michigan’s Advanced Air Mobility Activation Fund.

Read More →
Mechanic holding a vehicle diagnostic device while standing above an open car hood
Industryby Hannah MitchellAugust 24, 2026

Recalled Vehicles Hit 5-Year High

Though the number of events has fallen so far this year, impacted units are up significantly. Meanwhile, regulators consider consumer notification changes.

Read More →
public electric vehicle charging station with one charger and two parking spots
Industryby Lauren LawrenceAugust 24, 2026

NY Advances Charging Infrastructure

Public EV charging in New York is getting a boost with a new program designed to help public entities cut purchase and installation costs of Level 2 charging stations.

Read More →
Ad Loading...
Cars from the rear on a Shanghai freeway
Industryby Hannah MitchellAugust 19, 2026

China as Pacesetter

Automotive leaders huddled on where North America stands in the global picture and how it can strengthen its position against the Asian juggernaut’s surging industry.

Read More →