ATLANTA — Numerex Corp., a M2M (machine-to-machine) wireless communication solutions, today announced its win of the Gold 2007 M2M Value Chain Award in the Location-Based Services (LBS) category. Numerex and SouthWest Dealer Services Inc., (SWDS) a California-based supplier of alarm systems and accessories to the new car market, along with hardware manufacturer Trimble, won top honors in LBS for the implementation of KARR Track, Numerex’s wireless M2M offering that enables users to track and locate vehicles and mobile assets with pinpoint accuracy across a range of applications.

The Value Chain Awards, presented at the fourth annual M2M United Conference in Chicago June 21, highlight the most successful M2M technology adopters and enablers. Numerex received two Gold Awards, the highest honor, for its work in delivering superior M2M solutions.

“We are delighted to be recognized with the Gold Award for our work with SWDS in supplying a true ‘value chain’ solution,” said Chuck Horne, senior vice president, marketing of Numerex. “KARR Track delivers value to SWDS in decreased installation time, improved lot management and protection benefits to dealerships, which drives increased sales while providing personal vehicle theft protection to consumers. With this single solution, everyone across the value chain wins.”

KARR Track is a Numerex turn-key, end-to-end solution, which dramatically reduces time to market and eliminates infrastructure costs for SWDS. It is powered by Numerex’s real time SMSXpress network service for instant message delivery, and also leverages Numerex’s custom mobile application interface and backend services, including supply chain management, 24/7/365 customer support, flexible billing options, value-added services, Dealer Lot Protection, and Web services. KARR Track utilizes hardware co-developed by Numerex and Trimble, a leading provider of advanced positioning solutions that maximize productivity and enhance profitability.

“KARR Track certainly has brought award-winning results to our business, and we are honored to be identified in the industry along with Numerex and Trimble with successful innovation,” said Scott Lindy, president of SWDS in Atlanta. “KARR Track has surpassed our expectations by virtually eliminating vehicle theft from dealer lots and significantly decreasing installation time. In addition, we anticipate the dealer lot management feature will increase sales of KARR Track substantially in the coming months.”