Have It Your Way!
The customer is speaking loudly, they want to have it their way, and it’s forward-thinking and profit-building when we do.
The customer is speaking loudly, they want to have it their way, and it’s forward-thinking and profit-building when we do.
The F&I process provides us an opportunity to add value or aggravation to the customer’s purchase experience – choose value!
When customers see the process is centered around them and effort is applied to make sure they understand the entire transaction, the trust level is extremely high.
If a dealership is still buying Sharpies to complete paper Four Squares, you will probably find a higher percentage of packed payments or potentially discriminatory pricing.
If we provide the path through the process that our customers enjoy, expect, and hope for, they will trust us and listen to the insight we offer.
Master the art of intentional and active listening and watch it change the outcome for you and your customers.
Insightful information that attaches your customer emotionally to a product will move more to buy than any close you may have learned.
A CMS is the method by which a dealer manages the entire compliance process, including not only a compliance program, but also an audit function.
It’s time to get re-connected with our customers and stay there.
The company saw revenue more than double to $8.1 billion as customers continued to hail rides and order takeout food.
Third party confirmation is the most powerful tool to move people down the path of buying.
Here are three parts of the message coming from the midst of the mess we have been living through for the last couple of years.
Gen Z shoppers report they experience more problems compared to Baby Boomers, including 45% of Gen Z frustrated with waiting on a salesperson and 52% with additional fees.
F&I profits have consistently increased since my departure from “the box” — and it’s all happening in conjunction with my fuzzy slippers.
A well-defined process that has been built by consistent research and practice to communicate effectively, is powerful, and customers will find saying “Yes” easy and saying “No” hard.
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