CINCINNATI, Ohio — CallCommand appointed Marvin Grimm to executive vice president of sales, responsible for CallCommand revenue growth along with the day-to-day management of the business development team. He will work closely with CallCommand’s vice president of sales, Paul Moran, to train and prepare the sales team for several new product releases in 2008. He will be based out of CallCommand’s Irvine, Calif. offices and report directly to Mike Martinez, CallCommand’s COO and president.
CallCommand has experienced tremendous growth over the past five years and currently enjoys greater than 12 percent market penetration in its core automotive vertical. In order to continue its aggressive growth strategy and actively engage the business community and external markets to prepare for several new product releases in 2008, the company has decided to consolidate all of its automotive sales efforts under a single leader.
Grimm joined CallCommand as part of the RPM acquisition in June, where he served as vice president and general manager. In this position he was responsible for all aspects of product development, operations, and also managed and directed the sales force for Autobytel Inc.’s solution.
Grimm joined Autobytel in 2001 as national sales director for RPM at the inception of the RPM program. During his tenure, he increased dealer counts and lowered expenses adding to RPM’s success as one of the fastest-growing products in Autobytel history. He also helped secure relationships with many major OEMs, including Mitsubishi, Hyundai, Infiniti, Suzuki, KIA, Scion and GM.
Prior to RPM, Grimm worked in sports marketing for clients that included MLB, the NBA, NFL, Nike and other top corporations.
“I’m excited to have Marvin serve as executive vice president of sales. He has an outstanding track record as a manager and leader in the automotive industry and his success building RPM, combined with his knowledge of dealership operations and OEM relationships make him a natural choice for this position,” said Al Babbington, CallCommand CEO.
Commenting on his new position, Grimm stated, “I’m really looking forward to this wonderful new challenge. In the few months I have worked under the umbrella of CallCommand, I have found it to be an outstanding organization. The company has great people and a product that is second to none. 2008 promises to be a very exciting year with the line up of new technology and product releases we plan for the industry.”