URBANDALE, Iowa — Gina Reuscher has joined Flick Fusion Video Marketing as its director of marketing. She will be responsible for overseeing the company’s branding and online marketing strategy. She will also manage partner training and communications.

Flick Fusion Video Marketing has produced video content for more than 3,500 dealerships. It provides a video hosting and marketing platform designed to integrate all of the dealership's video content to improve views and capture viewer data across all touch-points. By using this information, a dealership can then create multiple marketing and remarketing campaigns to strategically target car shoppers.

“I am excited to be in a position to raise awareness and demand for Flick Fusion’s cutting-edge video products,” Reuscher said. “Video marketing is about to completely transform the car-buying experience for consumers. Auto dealers need to be prepared for how videos will redefine their online marketing strategies, and for the inevitable success that video marketing will bring to the trailblazers in this medium.”

Before joining Flick Fusion, Reuscher served as director of marketing for VinSolutions, where she led all internal and external corporate marketing programs including creative services, brand management, public relations, industry relations, corporate responsibility and events.