DALLAS — Longtime automotive industry leader and former CDK Global chief executive Steve Anenen has been appointed to DealerSocket's board of directors. He joins a DealerSocket board that has added industry expertise in 2018 as the company continues to focus on driving the future of automotive with innovative software.

Anenen served for more than 25 years at CDK Global, formerly the ADP Dealer Services Group, where he previously led the Dealer Services division and grew revenues to more than $2 billion. When ADP spun off CDK Global into a stand-alone company, Anenen was appointed CEO, leading the company’s Initial Public Offering, expansion and growth until 2016 when he retired.

“Steve deeply understands the automotive industry, auto dealers, and the importance of software in helping grow their business,” said Sejal Pietrzak, president and CEO of DealerSocket. “Steve will play an integral role on our board as we continue to innovate and launch best-in-class software. He will also be a valuable strategic advisor on our long-term growth strategy.”

Earlier this year, DealerSocket announced the appointment of Kim Brink, former General Motors executive and current COO of WPP’s Global Team Blue (which manages marketing for Ford Motor Company), to its board of directors.

“DealerSocket’s mission to drive the future of automotive, along with its incredible growth, success, and dedicated executive team made the decision to join the company’s board of directors an easy one,” said Anenen. “I have been extremely impressed with DealerSocket’s software and customer-centric approach, and I’m looking forward to offering strategic insights and guidance as DealerSocket continues to innovate with their software and provide superior service that helps dealerships grow their business.”

Originally posted on Auto Dealer Today

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