WESTCHESTER, Ill. – IAA, Inc., a global digital marketplace connecting vehicle buyers and sellers, announces the enhancement of its vehicle management system, CSAToday, with the integration of data from its recently announced Interact merchandising platform. Key images, video and vehicle details from the Interact platform flow directly into CSAToday, providing rich information that improves total loss determination and streamlines vehicle inventory management.

IAA is sharply focused on providing new and enhanced innovations for our buying and selling customers.

“Our sellers need solutions that increase vehicle proceeds while streamlining the total loss claim process,” said John Kett, CEO and President of IAA. “IAA is sharply focused on providing new and enhanced innovations for our buying and selling customers. The integration of CSAToday with data from our Interact platform is an excellent example of how we deliver tangible value to our clients through the synergies in our technology portfolio.”

CSAToday is IAA’s industry-leading inventory management system utilized by sellers to manage their vehicle assets. The system now integrates key data from our Interact platform, including: IAA High Resolution™ images, IAA 360 View™ video, IAA Key Images™, IAA Engine Start™ video, SpinCar® Feature Tour®, Chrome Equipment Details, Hollander Part Interchange Numbers and images captured by towers.

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