FI showroom red and grey logo
MenuMENU
SearchSEARCH

2011 NADA Convention Posts Double-Digit Attendance Increase

The National Automobile Dealers Association (NADA) announced today that attendance at its 2011 Convention and Expo increased nearly 16 percent from last year.

by Staff
February 15, 2011
2 min to read


McLEAN, Va. — The National Automobile Dealers Association (NADA) announced today that attendance at its 2011 Convention and Expo increased nearly 16 percent from last year.

“This was one of the best all-around NADA conventions in recent memory,” said Stephen Wade, who became NADA chairman on Feb. 7. “Auto sales are up. Dealers are getting back to business. These are all signs the U.S. economy is recovering.”

Ad Loading...

Record warm temperatures greeted more than 18,000 attendees during the three-day convention in San Francisco, which ran Feb. 5-7. There were about 15,200 total attendees at the 2010 convention in Orlando, Fla.

The majority of attendees included U.S. dealers and their managers, international dealers, automaker executives and exhibitors and their staff.

“We expect the auto industry to continue to lead the economic recovery,” added Wade, a multi-franchise dealer in Utah and California. “The increased participation of dealers and their managers at the franchise meetings and workshop sessions shows that they are getting serious about making the most of this economic rebound.”

Total dealer and manager turnout at 101 workshop sessions covering 35 topics, presented by NADA University, was 13,400 attendees, a 15 percent increase over 2010. Many of the new “Online Presence” workshops were filled to capacity.

On the Expo side, there were 363 companies exhibiting in two halls at the Moscone Center occupying a total of 400,000 sq. ft.

Ad Loading...

About 1,700 international dealers from 41 countries attended the convention, which was covered by journalists from 12 countries.

The 2012 NADA convention will be held in Las Vegas Feb. 4-6. For the first time, it will be held in conjunction with the American Truck Dealers (ATD) Convention and Expo.

For complete multimedia coverage of the NADA convention, visit www.NADAFrontPage.com. For daily updates, follow the convention on Facebook at www.facebook.com/NADAConvention.

More F&I

Cover image for a BOK Financial report titled “Timing the market: How avoiding volatility entirely can hurt long-term reinsurance program performance.” The image shows several road construction barricades with flashing amber warning lights lined up in a nighttime work zone. Beneath the image, red text explains that avoiding volatility can mean falling behind inflation and missing market rebounds that drive long-term surplus growth. The BOK Financial logo appears at the bottom right.
SponsoredMay 8, 2026

Timing the Market Can Hurt Long-Term Program Performance

For dealer-owned reinsurance entities, avoiding volatility entirely can mean falling behind inflation and missing market rebounds that drive long term surplus growth. Missing just a handful of strong market days can materially impact cumulative returns—an important reminder for long horizon trust and investment strategies.

Read More →
Ryan Ruff, The 90/10 Rule, Automotive Training Academy, Sales Series
F&IMay 6, 2026

The 90/10 Rule

In this video, Ryan Ruff explains the rule that elite sales professionals use to turn ordinary conversations into unforgettable customer experiences.

Read More →
Photo of essential oil diffuser on desk next to laptop
F&IMay 4, 2026

Your Office Is Talking

What’s the atmosphere saying about you to your customers? You can make minor adjustments and additions that transform your space into one that creates trust with the people on the other side of the desk.

Read More →
Ad Loading...
"Effective training ensures the customer’s needs remain at the heart of everything we do. When that is the focus, both sales and profits naturally improve." by Rick McCormick with F&I and Showroom logo and picture of Rick McCormick
F&IMay 1, 2026

F&I Training Fundamentals

How can auto dealerships help F&I managers fulfill their vital role in the most effective ways? Industry expert Rick McCormick shares his insights on the best ways to train these professionals and help them maintain good habits.

Read More →
Photo of car tire and the tread mark it left in snow
F&Iby Hannah MitchellApril 29, 2026

Not Just Any Tire Will Do

More consumers and businesses are opting for all-season options for various reasons as safety, sustainability and convenience push practical change.

Read More →
Photo of robot holding a laptop
F&Iby Hannah MitchellApril 27, 2026

How AI Will Drive the Next Wave of Innovation in Finance & Insurance

It’s time to take the next digital step to free F&I managers to handle the most challenging aspects of customer meetings.

Read More →
Ad Loading...
Photo of notepad and pen next to computer keyboard on desktop
F&IApril 13, 2026

Control in Sales Is an Illusion

Some of it should be given to the customer, but that doesn’t mean the F&I office relinquishes the process. In fact, a different approach both builds trust and boosts sales.

Read More →
Photo of external keyboard on office deak next to window
F&IApril 7, 2026

The Limited Warranty Game

Bringing it in-house benefits the dealership and its customers.

Read More →
Woman in casual clothing sitting at a desk
F&Iby Rick McCormickMarch 31, 2026

Curb The Confusion

Talk to F&I customers like you’d talk to a friend, without industry lingo or sales-like questions, and use hard proof to show, not tell, them about a need.

Read More →
Ad Loading...
Photo of man's hand on laptop computer keyboard with blank screen
F&IMarch 16, 2026

There Is Always one More Product

Helping F&I customers understand complementary offerings is likely to lead to more sales, based on the success of a high-performing practitioner of the philosophy.

Read More →