NEW YORK — ActivEngage and HookLogic announced a strategic alliance combining the companies' live chat and targeted incentive technologies into a comprehensive solution for automotive dealers.
"Online leads are only good for dealers when they walk into the showroom for a test drive, where sales reps can work their magic," said Ted Rubin, co-founder and president of ActivEngage. "Live chat and targeted incentives are both, on their own, huge opportunities for dealers because they allow sales teams to shine and provide strong online-offline strategies to get online shoppers into local dealerships."











