PLANO, Texas — Web solutions provider AutoONE Media announced it has released DealerPRO Social, an auto retailer marketing tool that creates content on social media sites.

“Dealers are wrestling with ways to utilize Facebook and Twitter while running their day-to-day business,” said Juan Carroll, managing owner of AutoONE Media. “This can get very challenging, so we developed an easier way for them to integrate these social channels with content from their Website, like inventory, product information and special offers.”

In addition to creating content, the solution allows dealers to post selected vehicles or their entire inventory on their dealership’s Facebook Fan page. The DealerPRO Social toolbar on the bottom of every Webpage gives visitors the option to quickly view relevant video, check out the Twitter feed or connect and become a Fan on Facebook.