California to Probe Connected Cars
Privacy regulator to review automakers’ processes around the collection of data.

State regulators are seeking to make sure manufacturers are adhering to California's consumer-privacy law, which passed in 2018.
California regulators said they’ll review automakers’ data-privacy practices to ensure they’re complying with state law around the collection and use of consumer information from connected vehicles.
The California Privacy Protection Agency, formed in 2020 upon passage of Proposition 24, the California Privacy Rights Act, will conduct the review to ensure manufacturers are adhering to the state’s consumer-privacy law, which passed in 2018.
As California’s policy-making is often followed by other states, the inquiry could lead to such reviews across the country or nationally.
Connected vehicles use sensors and other technologies to “communicate” with other vehicles, infrastructure and pedestrians, thus sharing data with devices inside and outside the vehicle. Privacy advocates say they can therefore compromise consumers’ personal information.
“Modern vehicles are effectively connected computers on wheels. They’re able to collect a wealth of information via built-in apps, sensors, and cameras, which can monitor people both inside and near the vehicle,” said CPPA Executive Director Ashkan Soltani in a press release announcing the review.
The state’s consumer-privacy law gives Californians the right to know the personal information businesses collect about them, along with the right to delete the information and stop businesses from sharing or selling it.
California, with more than 35 million registered vehicles – nearly as many as residents – has a big stake in the review’s findings.
Originally posted on Auto Dealer Today
More Digital

Fixed-Ops Automation Can Help Dealerships Stand Out
Technology turns everyday service repairs into lasting customer loyalty and dealer profitability.
Read More →
AI and the Auto Dealer
These are risks you can’t ignore as the technology becomes more and more of a presence in the auto retail environment.
Read More →
Data Drives Success
Dealerships that make decisions based on data rather than gut instinct or experience have a leg up on their competitors, according to a recent survey.
Read More →
AI: Facilitator, Not Fixer, in F&I
The dealerships that thrive in the years ahead will be those that embrace technology while continuing to invest in the people who make customer interactions count.
Read More →
Simple But Effective Hacking Surges
Data from the past year at U.S. auto dealerships finds that email and identity phishing are growing threat sources that can dispense with malware by exploiting trust.
Read More →
The Future of Car Dealerships
Artificial intelligence is reshaping the service-drive experience and will help retailers stay competitive.
Read More →
Structure Leads to Optimized Auto Listings
As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
Read More →
Real Intelligence
AI, though it presents many opportunities for productivity, efficiency and more, isn’t a one-for-one stand-in for people. It can augment human capital but not replace it altogether.
Read More →
Zurich Launches Advisor IQ for F&I Manager Coaching
The new platform uses real transaction data and artificial intelligence-driven insights to help car dealerships improve consistency and performance.
Read More →
F&I in the Digital Age
Digital retailing has not made the F&I manager obsolete. If anything, it has revealed how valuable the role can become when technology is used correctly.
Read More →