Car Sales Legend Joe Girard Dead at 90
The man who sold 13,001 vehicles from a Detroit-area Chevrolet dealership and enjoyed a second career as an internationally renowned speaker and author has died.

Joe Girard died late last month at age 90 from injuries sustained in a fall at home.
Photo courtesy JoeGirard.com
GROSS POINTE, Mich. — The world’s greatest car salesman, Joseph Sam Girardi, died Feb. 28 from a head injury suffered in a fall at his Detroit-area home, the Detroit Free Press reports. The man who was better known as Joe Girard is credited with selling 13,001 cars between 1963 and 1978, including 1,425 in 1973 alone by Guinness World Records.
Girard was born in a “deplorable” ghetto on Detroit’s east side on Nov. 1, 1928, according to his online biography, and joined the workforce at age 9. The high school dropout shined shoes, delivered papers, and washed dishes, then briefly served in the U.S. Army before beginning his record-setting run at Merollis Chevrolet (now Genesis Chevrolet) in Eastpointe, Mich., north of Detroit, at age 34.
Girard “retired” at 49 to begin a second career as the bestselling author of “How to Sell Anything to Anybody” and “How to Close a Sale” and a tireless, world-famous motivational speaker. He is survived by his wife, Kitty, and two children.
Originally posted on Auto Dealer Today
More Showroom

Auto Prices Ride May Moderation
Flat ATPs and asking prices clocked in below long-term averages for the month, though some segments saw significant price gains, reported Cox Automotive.
Read More →
Mitsubishi Sets Growth Strategy, Structural Transformation
The Japanese automaker aims to 'strengthen products and technologies that embody its brand identity,' focus on its strongest markets and expand value-chain businesses 'that leverage its unique strengths.'
Read More →
Affordable, Safe Cars for Teen Drivers
Families looking to balance affordability and safety in vehicles for their teen drivers can look to the updated list of recommended vehicles by IIHS and Consumer Reports.
Read More →
Auto Dealers Feel Better But Not Great
A second-quarter Cox Automotive poll of franchised retailers and independents found better views of the current market after a good spring but anticipation of third-quarter storminess.
Read More →
Holman Opens Porsche Dealership in Miami
The North Miami store features the brand’s signature Destination Porsche design concept, combining contemporary architecture and technology to create what the auto group calls an ultra-luxury experience.
Read More →
Chicago to Gain Cadillac Rooftop in 2027
The two-story Cadillac dealership is being constructed at the former Lincoln Yards site, owned and operated by Canada-based Jack Carter Auto Group.
Read More →
Mid-Atlantic Ford Store Has New Owner
A growing Maryland automotive group is only the 93-year-old dealership’s third owner after its longtime proprietors retired.
Read More →
Porsche Dealership Breaks Ground in Illinois
Barrington Porsche will be the new location for Murgado Automotive Group’s existing Porsche dealership currently in the Motor Werks of Barrington auto mall.
Read More →
Michigan Auto Group Acquires Ohio Rooftops
Feldman Automotive Group added two new brands, Honda and Toyota, to its portfolio with its latest acquisition of four Fireside dealerships in Ohio.
Read More →
California VW Dealers Go After Scout
The franchisees’ state-level actions follow a California auto dealers trade group lawsuit against the VW affiliate last year, both efforts to stop the EV maker’s plan to sell direct to consumers.
Read More →