LAKE SUCCESS, N.Y. -- DealerTrack Holdings Inc. has acquired substantially all of the assets and certain liabilities of Wired Logic Inc, doing business as DealerWire®. DealerWire, a privately-held company of 10 employees based in Lebanon, N.H., is a leading provider of inventory management solutions to the automotive retail industry.

"We are pleased to announce this expansion of DealerTrack’s capabilities into dealership inventory analytics, control and ordering," said Mark O’Neil, chairman and CEO of DealerTrack. "There are significant inefficiencies and foregone profit opportunities when dealerships manage both their new- and used-car inventories through memories and hunches rather than a systematic analysis of their historical sales and return on investment. We expect to leverage the pricing capabilities of ALG and the electronic vehicle description skills of Chrome to materially enhance the analytic functionality of the DealerWire products."

DealerWire, which is available by subscription for either new- or used-vehicle inventory, evaluates a dealership’s sales and inventory performance by vehicle make, model and trim, including information about unit sales, costs, days to turn, and front-end gross profit. The solution reviews actual vehicles on the lot and provides specific recommendations for vehicles that should be added or deleted to improve a dealership’s profitability and return on investment.