FI showroom red and grey logo
MenuMENU
SearchSEARCH

Ford to Start Selling Focus Electric at 67 Dealers This Spring

Ford has certified its first group of dealers to sell the automaker’s first all-electric car, the 2012 Ford Focus Electric.

by Staff
May 1, 2012
2 min to read


The 2012 Ford Focus Electric.

DEARBORN, Mich. — Ford has certified its first group of dealers to sell the automaker’s first all-electric car, the 2012 Ford Focus Electric. Ford said the 67 dealers are located in California, New York, and New Jersey and will begin selling the vehicle later this spring.

Ford explained that dealer certification, in this case, means dealers meet Ford’s guidelines for selling electric vehicles, which includes installing at least two on-site charging stations and participating in specialized training. Here is the full list of requirements:

  • One of the two required charging stations at the dealership must be in the customer area and the other must be in the service area

  • At least one Focus Electric must be available at all times for demonstrations and events

  • Of the sales consultant, sales manager, service advisor and service manager jobs at each location, 80 percent must meet specific electric vehicle training certification requirements that cover topics including advanced knowledge of electrification

  • Each showroom will have point-of-purchase display materials including digital assets and window signage

  • Participation in a Ford Go Green Dealer Onsite Facility Assessment to identify energy and cost saving opportunities with a goal of facilitating energy efficiency, lower operating expenses and carbon footprint reduction

Ad Loading...

The company says that after first being available in California, New York and New Jersey, the Focus Electric will arrive in 19 markets across the U.S. by the end of summer and nationwide by the end of 2012.

More F&I

Industryby StaffMarch 6, 2026

Explore the 12 Rules for an F&I Life at EFI

EFI 2026 will take place April 13–15 at The Cosmopolitan Las Vegas.

Read More →
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
Industryby StaffMarch 2, 2026

Prove You Can Do F&I at EFI

‘So You Think You Can Do F&I’ is a live role-play contest taking place at the 2026 Ethical F&I Managers Conference.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 25, 2026

Report Finds Year-End F&I Strength

Deal volume ebbed and flowed throughout 2025, but product performance remained steady, according to automotive technology and data intelligence solutions provider StoneEagle.

Read More →
Industryby Hannah MitchellFebruary 23, 2026

Some Auto Brands Cheaper to Insure

A new top 10 list ranks the least expensive for average full insurance coverage on a clean driving record and high driver credit scores.

Read More →
F&IFebruary 13, 2026

Business Office Blueprint

Try following these 20 steps to greater success in the dealer F&I office this year.

Read More →
Ad Loading...
Industryby Lauren LawrenceFebruary 11, 2026

Insurance Shopping on the Rise

A TransUnion study found that relationship-driven sales models proved to be important, as consumers who used an agent had a lower shopping intensity than those going it alone.

Read More →
Industryby Hannah MitchellFebruary 4, 2026

Auto Insurance Cost Reprieve

2025 brought consumers relief after years of rate hikes, but 2026 could bring renewed policy pain, depending on how U.S. trade policy affects prices.

Read More →
Reese Dailey from Automotive Training Academy by Assurant
F&IFebruary 4, 2026

Cash Deal Strategies

In this video, Reese Dailey of the Automotive Training Academy by Assurant reveals strategies to make cash deals profitable without relying on monthly payment bumps.

Read More →
Ad Loading...
Cox Automotive and Dealertrack logos displayed over a dealership showroom background.
F&Iby StaffFebruary 3, 2026

Cox Auto Says Dealertrack Offers Greater Finance Efficiency

Suite of new APIs, product enhancements and integrations is designed to help maximize contracting and funding efficiency for lenders and their dealer partners.

Read More →