FI showroom red and grey logo
MenuMENU
SearchSEARCH

GM Adds Dealer.com as Preferred Website Provider

General Motors’ Website Choice Program now includes Dealer.com, which offers dealer websites as well a range of digital marketing solutions.

September 16, 2019
GM Adds Dealer.com as Preferred Website Provider

General Motors dealers can now select Dealer.com as their website and digital marketing solutions provider through the factory’s Website Choice program.

Photo courtesy General Motors Co.

1 min to read


BURLINGTON, Vt. — Dealer.com (div. Cox Automotive) announced its selection as a website and digital advertising provider for U.S. General Motors dealers.

Through the Website Choice program, General Motors dealers can leverage Dealer.com’s premier digital marketing solutions, including the latest innovations that are dedicated to forging the shortest and most personalized path to customer engagement and dealership growth, said Wayne Pastore, general manager of Dealer.com.

Ad Loading...

“Dealer.com is thrilled to offer General Motors an industry leading end-to-end digital marketing solution built on our 21-years of technology investment and unmatched insights into automotive shopper behavior,” Pastore said. “We are proud to be selected as a GM vendor partner and look forward to providing its dealers with data-driven technology and expertise that meaningfully connect dealers with today’s digital consumers.”

Read: Dealer.com Launches New Digital Storefront Solution

More Digital

A customer signs documents on a digital e-contracting tablet using a stylus while a dealership employee points to the screen, alongside the Reynolds and Reynolds and Assurant logos.
Digitalby StaffMarch 6, 2026

Automotive Training Academy by Assurant Grow Offering

A new Atlanta location on Reynolds and Reynolds' docuPAD e-contracting system is designed to broaden access for auto professionals.

Read More →
F&IMarch 4, 2026

Creating Your Own Economy

In this video, Reese Dailey explains how effective follow-up drives better results across the dealership, including increased sales, higher F&I penetration, and stronger customer retention.

Read More →
A dealership customer works with an F&I representative at a desk during the vehicle purchase process.
Digitalby StaffJanuary 30, 2026

Assurant Debuts Virtual Solution for Dealers' Staffing Challenges

Company says on-demand access to F&I specialists is shown to boost dealership efficiency and profitability.

Read More →
Ad Loading...
Chris Walsh, president and acting CEO of Reynolds and Reynolds, standing inside an office building wearing a blue suit.
Digitalby StaffJanuary 12, 2026

Reynolds Highlights Intelligence at Every Touchpoint at NADA

The NADA exhibitor will again bring a full slate of innovations and opportunities to the most anticipated event for auto dealership professionals.

Read More →
DigitalDecember 16, 2025

What to Do When Your Vendor Is Hacked

The quickest way to turn a breach into a crisis is to wing it. Follow this seven-step playbook to ensure you meet your obligations.

Read More →
Digitalby Hannah MitchellDecember 3, 2025

Dealer Credit Service Provider Breached

Hack exposed thousands of dealerships’ customer data

Read More →
Ad Loading...
DigitalNovember 18, 2025

Unearthing the Gold in Your Dealership Data

How to take a smarter path to revenue

Read More →
Digitalby Hannah MitchellOctober 29, 2025

Auto Dealers’ Take on AI

Study finds recognition of its usefulness, but franchisers are treading sometimes confusing waters carefully

Read More →
Digitalby Hannah MitchellSeptember 22, 2025

Synthetic ID Fraud Comes With Clues

TransUnion research reveals telltale signs that the information a customer provides could be faked.

Read More →
Ad Loading...
DigitalSeptember 17, 2025

The Looming Threat of Deepfakes

They represent a new era of auto and financial fraud.

Read More →