Honda, Toyota Record Record-High Transaction Prices, TrueCar Reports
According to TrueCar.com, Honda and Toyota held the record for transaction prices for the second straight month. All transaction prices were up except for Ford and General Motors.
SANTA MONICA, Calif. — TrueCar.com reports that the average transaction price for light vehicles in the U.S. market climbed for all manufacturers except for Ford and GM. The average transaction price, the vehicle information site estimated, was $30,508 in June 2012, up $849 (2.9 percent) from June 2011 and up $148 (0.5 percent) from May 2012.
"Despite the relative slowdown in the last two months, the auto industry continues to experience improved profitability with strong year-over-year sales, historically high transaction prices and precise incentives spending," said Jesse Toprak, vice president of market intelligence for TrueCar.com.
Manufacturer | June 2012 Transaction Price | May 2012 Transaction Price | June 2011 Transaction Price | Percent Change June 2011 to June 2012 | Percent Change May 2012 to June 2012 |
Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat) | $29,590 | $29,679 | $28,568 | 3.6% | -0.3% |
Ford (Ford, Lincoln) | $31,947 | $31,676 | $32,599 | -2.0% | 0.9% |
GM (Buick, Cadillac, Chevrolet, GMC) | $32,824 | $33,142 | $33,842 | -3.0% | -1.0% |
Honda (Acura, Honda) | $27,055 | $26,984 | $25,763 | 5.0% | 0.3% |
Hyundai/Kia | $22,121 | $22,196 | $20,510 | 7.9% | -0.3% |
Nissan (Nissan, Infiniti) | $28,283 | $27,817 | $27,595 | 2.5% | 1.7% |
Toyota (Lexus, Scion, Toyota) | $27,910 | $27,801 | $25,842 | 8.0% | 0.4% |
Volkswagen (Audi, Volkswagen) | $33,368 | $33,160 | $32,348 | 3.2% | 0.6% |
Industry | $30,508 | $30,360 | $29,659 | 2.9% | 0.5% |
Additionally, TrueCar.com estimated that the average incentive for light-vehicles was $2,432 in June 2012, up $36 (1.5 percent) from June 2011 and down $124 (4.8 percent) from May 2012.
Manufacturer | June 2012 Incentives | May 2012 Incentives | June 2011 Incentives | Percent Change June 2011 to June 2012 | Percent Change May 2012 to June 2012 |
Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat) | $3,192 | $3,106 | $3,049 | 4.7% | 2.8% |
Ford (Ford, Lincoln) | $2,489 | $2,650 | $2,641 | -5.8% | -6.1% |
GM (Buick, Cadillac, Chevrolet, GMC) | $3,014 | $3,368 | $2,948 | 2.3% | -10.5% |
Honda (Acura, Honda) | $2,314 | $2,353 | $1,766 | 31.0% | -1.6% |
Hyundai/Kia | $1,253 | $1,242 | $1,364 | -8.2% | 0.9% |
Nissan (Nissan, Infiniti) | $2,645 | $2,766 | $2,214 | 19.5% | -4.4% |
Toyota (Lexus, Scion, Toyota) | $1,699 | $1,968 | $1,891 | -10.2% | -13.7% |
Volkswagen (Audi, Volkswagen) | $2,485 | $2,560 | $2,035 | 22.1% | -2.9% |
Industry | $2,432 | $2,556 | $2,396 | 1.5% | -4.8% |
TrueCar.com estimated that the ratio of incentives to average transaction price for light-vehicles was 8 percent in June 2012, down from 8.1 percent in June 2011 and down from 8.4 percent in May 2012.
Manufacturer | June 2012 Incentives/Avg. Transaction Price | May 2012 Incentives/Avg. Transaction Price | June 2011 Incentives/ Avg. Transaction Price | Percent Change June 2011 to June 2012 | Percent Change May 2012 to June 2012 |
Chrysler (Chrysler, Dodge, Jeep, Ram, Fiat) | 10.8% | 10.5% | 10.7% | 0.1% | 0.3% |
Ford (Ford, Lincoln) | 7.8% | 8.4% | 8.1% | -0.3% | -0.6% |
GM (Buick, Cadillac, Chevrolet, GMC) | 9.2% | 10.2% | 8.7% | 0.5% | -1.0% |
Honda (Acura, Honda) | 8.6% | 8.7% | 6.9% | 1.7% | -0.2% |
Hyundai/Kia | 5.7% | 5.6% | 6.7% | -1.0% | 0.1% |
Nissan (Nissan, Infiniti) | 9.4% | 9.9% | 8.0% | 1.3% | -0.6% |
Toyota (Lexus, Scion, Toyota) | 6.1% | 7.1% | 7.3% | -1.2% | -1.0% |
Volkswagen (Audi, Volkswagen) | 7.4% | 7.7% | 6.3% | 1.2% | -0.3% |
Industry | 8.0% | 8.4% | 8.1% | -0.1% | -0.4% |
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