Hyundai to Integrate Dealer Communications System With DealerTrack Arkona DMS
Arkona Inc., a subsidiary of DealerTrack Holdings Inc., a provider of on-demand software and data solutions for the U.S. automotive retail industry, said Hyundai Motor America will integrate its dealer communications platform with the DealerTrack Arkona dealer management system (DMS).
LAKE SUCCESS, N.Y.- Arkona Inc., a subsidiary of DealerTrack Holdings Inc., a provider of on-demand software and data solutions for the U.S. automotive retail industry, said Hyundai Motor America will integrate its dealer communications platform with the DealerTrack Arkona dealer management system (DMS). Full integration with factory communications will significantly enhance the appeal of the DMS to the more than 860 Hyundai dealerships in the U.S.
"Many Hyundai dealers are increasingly interested in the DealerTrack DMS because of its competitive pricing and software as a service model, as well as the open access it provides," said Dave Zuchowski, vice president of sales at Hyundai Motor America Inc. "We have worked closely with DealerTrack to ensure that our integrated communications solution will create new efficiencies and enhance the free flow of information to and from our dealer base - consistent with our ongoing commitment to help drive sales, profitability and customer satisfaction at Hyundai dealerships across North America."
Following the planned integration, Hyundai dealers utilizing the DMS with the new factory communication interface will be able to expedite critical transaction processes and eliminate many potential data errors. Information will transfer seamlessly from one system to another without having to be re-keyed.
Dealers will be able to easily transfer:
- Parts Orders by electronically transferring stock orders and supplemental orders.
- Parts Returns by automatically downloading parts returns.
- Financial Statements by simplifying preparation and submission of financial statements.
- Warranty Claims by speeding up the dealer-to-manufacturer warranty claim process.
- Delivery Reporting by notifying manufacturer of retail vehicle sales.
"We are very pleased that Hyundai Motor America intends to integrate its dealer communication systems with the DealerTrack Arkona DMS," said Raj Sundaram, senior vice president of dealer solutions at DealerTrack. "The integration will be a critical factor for Hyundai dealers considering the Arkona solution, and especially for large dealership groups with Hyundai franchises. Hyundai dealers will be able to move forward with confidence that we can meet their technology needs, consistent with all OEM communication requirements. DealerTrack looks forward to offering Hyundai dealers an efficient and economical DMS solution."
For more information about the DealerTrack Arkona DMS and the Hyundai communications interface, call 801-617-8700 ext. 8719.
More Digital

Fixed-Ops Automation Can Help Dealerships Stand Out
Technology turns everyday service repairs into lasting customer loyalty and dealer profitability.
Read More →
AI and the Auto Dealer
These are risks you can’t ignore as the technology becomes more and more of a presence in the auto retail environment.
Read More →
Data Drives Success
Dealerships that make decisions based on data rather than gut instinct or experience have a leg up on their competitors, according to a recent survey.
Read More →
AI: Facilitator, Not Fixer, in F&I
The dealerships that thrive in the years ahead will be those that embrace technology while continuing to invest in the people who make customer interactions count.
Read More →
Simple But Effective Hacking Surges
Data from the past year at U.S. auto dealerships finds that email and identity phishing are growing threat sources that can dispense with malware by exploiting trust.
Read More →
The Future of Car Dealerships
Artificial intelligence is reshaping the service-drive experience and will help retailers stay competitive.
Read More →
Structure Leads to Optimized Auto Listings
As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
Read More →
Real Intelligence
AI, though it presents many opportunities for productivity, efficiency and more, isn’t a one-for-one stand-in for people. It can augment human capital but not replace it altogether.
Read More →
Zurich Launches Advisor IQ for F&I Manager Coaching
The new platform uses real transaction data and artificial intelligence-driven insights to help car dealerships improve consistency and performance.
Read More →
F&I in the Digital Age
Digital retailing has not made the F&I manager obsolete. If anything, it has revealed how valuable the role can become when technology is used correctly.
Read More →