CINCINNATI, Ohio — CallCommand (www.callcommand.com) announced the appointment of Mike Martinez, formerly CallCommand’s executive vice president of products and strategy, to the newly created position of president and chief operating officer. Martinez will be responsible for day-to-day operations and the focused execution of CallCommand’s 2008 business plan. He will report directly to Al Babbington, CallCommand’s CEO, and will be based out of CallCommand’s Irvine, Calif. offices.

CallCommand has experienced tremendous growth over the past five years and currently enjoys greater than 12 percent market penetration in its core automotive vertical. In order to continue its aggressive growth strategy and actively engage the business community and external markets to prepare for several new technology releases in 2008, the company created the new position of COO and president.

“Mike has had a tremendous impact on CallCommand since his arrival. The entire product team has done sterling work this year in expanding our technical capabilities and building our company a new, consolidated operating platform and I’m excited to have him step up to this new level of responsibility,” commented Babbington.

Martinez has been with CallCommand for just over one year. Prior to CallCommand, Martinez co-founded and served as president and CEO of Four Creeks, a broadcast voice messaging system which was acquired by CallCommand late last year. Prior to that Martinez held the position of vice president of sales, marketing and products at The Cobalt Group for four years. He also served for five years at Lucent Technologies as general manager of marketing, and for seven years in a variety of roles at Microsoft.

Commenting on his new position Martinez stated, “It’s been a great experience working with such a dynamic and growing company over the past year. CallCommand is on the cusp of some very exciting opportunities and I am thrilled to step up and take this position to help ensure its success.”