FORT WORTH, Texas — Dealership software provider AutoStar Solutions has forged a strategic alliance with consulting agency, KISS Concepts Group, to represent the AutoStar Fusion Ignite dealer management system (DMS) to independent dealerships throughout the United States.

As part of this new collaboration, independent agents and agencies that are members of KISS Concepts Group (an acronym for Keep It Simple Successfully) will act as outside sales representatives, introducing independent dealerships throughout the United States to the Fusion Ignite DMS platform.

“We’re very proud to be working with such a well-known and highly respected organization in our industry like AutoStar,” said Rod Heasley, Group President and Chief Relationships Officer for KISS Concepts. “As one of the most recognized leaders of enterprise-level dealership technology, this new alliance represents a huge opportunity for KISS Concepts Group agents to enhance established relationships and provide their dealership clients with the tools needed to grow and prosper.”

Antonio Rajan, chief revenue officer for AutoStar solutions, added: “We’ve enjoyed a long and successful relationship with Rod and we’re looking forward to joining him in this latest venture. Having our products represented by some of the most respected and reliable independent agents in the US will be instrumental in bringing our solutions to the marketplace and helping us achieve a new level of brand recognition as well as market penetration.”

The web-based Fusion Ignite DMS provides the fundamental elements needed to manage a buy-here, pay-here, wholesale or cash-based dealership operation. Features of the system include the ability to set up and optimize deals, manage inventory, print compliant forms, make automatic calculations, take payments, and more. For more information, click here.