SOCIALDEALER Hires GM Veteran
SOCIALDEALER, a social media management company, has hired Brian Fjeldsted as its director of corporate development.
CHICAGO — SOCIALDEALER, a social media management company, has hired Brian Fjeldsted as its director of corporate development.
Fjeldsted comes to SOCIALDEALER with almost 20 years of experience at General Motors, where he worked in vehicle sales, service and marketing. He was responsible for digital business development and provided consulting service to GM dealers.
“While I will miss all the great people and relationships I have made over the years at GM, I am really excited to be joining the team at SOCIALDEALER,” said Fjeldsted, “I truly believe that this company has great products, services and people that will continue to propel it forward with tremendous growth.”
Joe Castle, CEO and founder of SOCIALDEALER, added: “We are very excited to have Brian join our team. The number of requests for SOCIALDEALER to work with OEM, ad agencies and technology partners has been tremendous thus far in 2012, and Brian’s automotive experience will be invaluable.”
More Digital

Fixed-Ops Automation Can Help Dealerships Stand Out
Technology turns everyday service repairs into lasting customer loyalty and dealer profitability.
Read More →
AI and the Auto Dealer
These are risks you can’t ignore as the technology becomes more and more of a presence in the auto retail environment.
Read More →
Data Drives Success
Dealerships that make decisions based on data rather than gut instinct or experience have a leg up on their competitors, according to a recent survey.
Read More →
AI: Facilitator, Not Fixer, in F&I
The dealerships that thrive in the years ahead will be those that embrace technology while continuing to invest in the people who make customer interactions count.
Read More →
Simple But Effective Hacking Surges
Data from the past year at U.S. auto dealerships finds that email and identity phishing are growing threat sources that can dispense with malware by exploiting trust.
Read More →
The Future of Car Dealerships
Artificial intelligence is reshaping the service-drive experience and will help retailers stay competitive.
Read More →
Structure Leads to Optimized Auto Listings
As the average car-buying journey has shifted to a blend of digital and retail, a dealership’s vehicle listings must be optimized to answer shoppers’ questions clearly and accurately.
Read More →
Real Intelligence
AI, though it presents many opportunities for productivity, efficiency and more, isn’t a one-for-one stand-in for people. It can augment human capital but not replace it altogether.
Read More →
Zurich Launches Advisor IQ for F&I Manager Coaching
The new platform uses real transaction data and artificial intelligence-driven insights to help car dealerships improve consistency and performance.
Read More →
F&I in the Digital Age
Digital retailing has not made the F&I manager obsolete. If anything, it has revealed how valuable the role can become when technology is used correctly.
Read More →