TradeRev to Open New Indianapolis HQ
KAR Auction Services will spend $3.75 million to build a new headquarters for its TradeRev division in downtown Indianapolis’ Century building, the former home of Indiana’s first automaker.

The future headquarters of TradeRev will occupy a space that was home to a carriage manufacturer turned automotive manufacturer in the late 1800s and, most recently, technology giant Salesforce.
Photo courtesy KAR Auction Services
INDIANAPOLIS — KAR Auction Services Inc. announced it is investing $3.75 million in downtown Indianapolis to house the new, expanded U.S. headquarters and tech center of the company’s TradeRev business unit.
The company will occupy a 45,000-square-foot space in the Century building, former home of C.H. Black Manufacturing, credited with building the first automobile in Indiana in 1891. Executives said the new investment will create 200 additional, high-paying jobs by 2023.
“The City of Indianapolis welcomes KAR and its TradeRev employees to the heart of our thriving downtown economic landscape,” said Mayor Joe Hogsett. “As the Tech Capital of the Midwest, Indianapolis will provide the perfect home for the company’s new offices and tech center, as well as access to a growing pool of talent needed to fill the hundreds of new jobs created at the location.”
Read: TradeRev Adds Two Midwest Markets
KAR, a global remarketing and technology solutions provider, is one of Indiana’s largest publicly traded companies, with eight locations and approximately 2,000 employees in the state. The expansion into downtown Indianapolis follows the company’s recent opening of the KAR Global Headquarters in Carmel, Ind.
TradeRev, a digital platform that facilitates live, dealer-to-dealer vehicle auctions, was purchased by KAR in 2017 and employs more than 700 people across North America.
“KAR’s growing North American team needed a larger space, and we were fortunate to find one with deep automotive roots,” said Jim Hallett, KAR chairman and CEO. “Our investment in the Century building provides TradeRev a collaborative, innovation-focused headquarters and tech center with a nod to KAR’s strong auto industry past. Being in the heart of downtown Indianapolis will help us attract the talent KAR needs to accelerate the digital transformation of our industry and help TradeRev remain the premier digital automotive auction platform.”
Originally posted on Auto Dealer Today
More Digital

Zurich Launches Advisor IQ for F&I Manager Coaching
The new platform uses real transaction data and artificial intelligence-driven insights to help car dealerships improve consistency and performance.
Read More →
F&I in the Digital Age
Digital retailing has not made the F&I manager obsolete. If anything, it has revealed how valuable the role can become when technology is used correctly.
Read More →
Need for Speed: EV Apps Lack Consistency
Fifty-five percent of surveyed EV owners said their mobile applications had a major or moderate impact on their purchasing decisions, but connectivity issues remain a problem.
Read More →
Four Keys to Your Digital Trail Defense
Federal regulators are cracking down on hidden fees. This protective measure could mean the difference between winning and losing a lawsuit or surviving a duel with the Dark Side.
Read More →
Hyundai Hosts Tech Talent Forum
Technology leaders from Hyundai Motor Group will have open discussions at the inaugural HMG Tech Talent Forum on topics ranging from autonomous driving to 'smart' manufacturing.
Read More →
Dealers Seek Actionable AI
Dealers are facing growing frustrations with current generic artificial intelligence tools, according to a survey by Lotlinx, which found they want a solution that understands their inventories.
Read More →
Reahard & Associates Forges New Integration
The firm's F&I Insight tie-up with The Impact Group’s ImpactMenu platform is designed to enhance finance-and-insurance transaction recording for auto dealerships.
Read More →
Registration Open for Reynolds Amplify Retail Summit
Advancements with Reynolds' AI Agent, Rey, will take center stage this August at the Park Hyatt Aviara in Carlsbad, Calif., near San Diego.
Read More →
Automotive Training Academy by Assurant Grows Offering
A new Atlanta location on Reynolds and Reynolds' docuPAD e-contracting system is designed to broaden access for auto professionals.
Read More →
Assurant Debuts Virtual Solution for Dealers' Staffing Challenges
Company says on-demand access to F&I specialists is shown to boost dealership efficiency and profitability.
Read More →