Veritas Insurance Launches New Website
The provider of insurance for recreational vehicles has launched a newly redesigned website. Company officials said the change was made to promote all of its insurance offerings.
ST. PETERSBURG, Fla. — Insurance provider Veritas Insurance Group Inc., a division of Priority One Financial Services Inc., has unveiled a newly redesigned website. It will be used to provide information the company’s insurance offerings for all recreational products.
“Our old site didn’t clearly communicate that Veritas is an industry leader in providing specialized insurance on all recreational products,” said Jason Kendall, Veritas managing director. “Much like Priority One, our roots are in the marine industry, but over the years we have grown to serve a wide array of recreational products. Our website needed to reflect that.”
The new website offers educational information on how to purchase recreational insurance, and makes it simple for consumers to request complimentary quotes by faxing, calling or using an online form.
Visit the new site by going to www.veritasinsurance.com.
More F&I

Trust Is Personal
Technology, no matter how efficient, can’t replace what the human F&I manager can do, which is to bridge the divide between cyberspace and the in-store experience.
Read More →
Amplify 2026 Billed as Turning Innovation Into Results
Reynolds and Reynolds says its annual retail summit will connect dealers with practical strategies, peer insight, and technology-driven ideas.
Read More →
Own Your Outcome: F&I in the Digital Customer Journey
Finance has historically been the last step in the car-buying process, but it doesn’t have to be. The customer’s journey starts long before they arrive at the dealership, and so should F&I’s involvement.
Read More →
Tariffs Could Raise Insurance Premiums
As U.S. import tariffs affect repair costs, consumers might find it more affordable to replace a damaged vehicle, according to recent Insurify tariff analysis.
Read More →
Smaller Loans, Longer Terms
The youngest generation of car buyers is more likely to finance less expensive vehicles, more than half of generation Z consumers borrowing less than $25,000.
Read More →
New Lifetime Battery F&I Product Meant to Drive Dealer Traffic
EFG Cos. offering is intended to create lifetime auto dealer engagement with customers.
Read More →
The Psychology Behind Menus That Increase Add-On Sales
There is a science to crafting a menu that gives customers confidence in the choices presented, and moving the process outside the F&I office can further boost results.
Read More →
Why Your F&I PVR Is Misleading You
Here’s a handy checklist of the numbers to track in 2026 instead.
Read More →
Auto Consumer Anxiety Presents Opportunity
A survey of U.S. drivers found the majority are concerned about finances and the economy, but those fears make many ready to buy vehicle-protection products.
Read More →
Humble and Hungry: 12 Rules for an F&I Life
Dustin Gingerich, with a decade in the F&I business under his belt, shares his thoughts on leadership, building trust with customers, and the importance of learning and innovation.
Read More →